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Be Inspiring: Top 6 Tips for Streaming Religious Services and Other Events

Top 7 Tips for Streaming Religious Services and Other Events Point your camera at a religious service, touch the “Go Live” button, and your stream could reach dozens or even thousands of people in places you’ve never heard of.  You can’t be sure what effect it might have on your audience.

Maybe you’re a rabbi sitting in front of a webcam in your office, about to play guitar and chat online with visitors to your weekly online-only synagogue. Or maybe you’re behind a camera that will sweep across 4,000 parishioners in a megachurch and send the service out to 50,000 viewers around the world.

Both these examples are among the roughly one thousand religious organizations that share their services on Ustream.tv each week. Whether the audience is vast or small, each producer wants to offer a high-quality, reliable video stream that is a gift for viewers to receive.

We asked experienced producers who stream religious services to share with us the top tips that make their work successful and rewarding. Read on to get their advice.  And get started free with IBM Cloud Video (includes Ustream) to stream your own religious service.

  1. Start with an abundance of bandwidth
  2. Harness social media
  3. Emphasize audio to build your impact
  4. Make viewers feel present
  5. Connect everyone with the chat module
  6. The biggest impact might come with the smallest audience


Ustream Wins Streaming Media Readers’ Choice Awards

The Streaming Media West Readers choice awards the only awards ceremony in the online video industry where the customers have their say in what online video products and services they could not live without.

This year’s awards brought in 250 nominations and opened the voting to StreamingMedia.com readers to select their favorites. Over 3,500 readers voted and casted in a total of nearly 36,000 votes across 29 categories, ranging from Streaming Media to Streaming Media Producers. Finalists were announced in mid-October, the winners were announced at the Streaming Media West show in Huntington Beach, California

Ustream is the winner of 3 Streaming Media Readers’ Choice Awards!

  • Streaming Platform (3rd year in a row!)
  • Advertising Solution (2nd year in a row!) – Ustream LiveAd
  • Enterprise Video Platform – Ustream Align

To try out our award-winning solutions, visit Ustream.tv


Vote now for the 2015 Streaming Media Readers’ Choice Awards!

STREAMINGMEDIAAWARD-01Voting is now open for the 2015 Streaming Media Readers’ Choice Awards. For five years running, Ustream has been selected as Streaming Media Magazine Readers’ Choice Award winner.

This year we are excited to announce that Ustream has been nominated in five categories:

  • Cloud Encoding/Transcoding Service
  • Enterprise Video Platform
  • Live Video Platform
  • Video Advertising Solution
  • Webcasting/Presentation Solution (Cloud)

You can cast your vote here between now and October 1 – it only takes a second. Streaming Media will announce the finalists — the top three vote-getters in each category — on October 15, and winners will be announced at Streaming Media West in Huntington Beach, California on November 18.

Thank you in advance — we appreciate your support! And, don’t forget to click on the heart at the bottom of this blog post to encourage others to vote!

 


NASA Brings You Perseids Tonight on Ustream!

When the annual Perseid meteor shower peaks August 12–13, space fans around the world will be able to enjoy the event with expert commentary on NASA’s Marshall Space Flight Center Ustream channel.

Beginning at 9 pm CDT on Wednesday, August 12, the Marshall Space Flight Center in Huntsville, Alabama will host a live broadcast where NASA experts will discuss the science behind the Perseids as well as the latest research on meteors and comets.

Meteor experts Dr. Bill Cooke, Danielle Moser and Rhiannon Blaauw, all of NASA’s Micrometeoroid Office, will provide on-air commentary and answer audience questions. Joining the broadcast via telephone will be experts from Johnson Space Center in Houston, Texas; the Goddard Space Flight Center in Greenbelt, Maryland; the American Meteor Society and the SETI Institute in Mountain View, California.

Followers can tweet questions for the experts before and during the broadcast to @NASA_Marshall using the hashtag #askNASA.

Visit the NASA Marshall Space Flight Center Ustream channel.

shower


Roland TR-808 Worldwide Anniversary Party on August 8

When global music giant Roland celebrates the anniversary of its iconic TR-808 drum machine on Saturday, August 8 (8/08, get it?), fans around the world will be able to join in via the brand’s Ustream channel.

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A client and partner of Ustream, Roland frequently utilizes the Ustream platform for both internal communications such as sales trainings as well as public demos by A-list musicians of Roland’s latest equipment. “808 Day” is the first TR-808 anniversary celebration to be streamed on the Roland Ustream channel.

The Roland TR-808 Rhythm Composer was among the industry’s first affordable and widely available programmable drum machines. Artists and producers across genres used the instrument — commonly called “the 808” — which is often credited with changing the face of contemporary music and has even been referenced in the lyrics of several songs.

The anniversary celebration will take place at the Six01 Studio Sound Lab in Burbank, California, and will feature live musical performances from David J (Bauhaus, Love and Rockets), Bon Harris (Nitzer Ebb), Brian Liesegang (Nine Inch Nails, Filter), and Kerry Brown (Catherine). The live stream will begin at 8 p.m. PST, and the festivities can be tracked on social media with the hashtag #808day.

Catch the live event Saturday on the Roland 808 channel on Ustream and learn more about the Ustream Align for secure streaming here and Ustream Pro Broadcasting for scalable, reliable streaming here.

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Crafting Successful Video Broadcasts: Tips, Techniques and Best Practices from the Pros

Live video is one of the most compelling trends in corporate marketing and communications today, and for our next webinar, we’re bringing together some top practitioners to share their best strategies for broadcasts that engage, excite and drive results.

Join Ustream CEO Brad Hunstable on August 6 for Crafting Successful Video Broadcasts, featuring a panel of experts that includes

  • Eddie Codel, Founder, Eddie.com (live video streaming consultancy)
  • Alden Fertig, Senior Director of Product, Ustream
  • Jeff Frick, General Manager of theCube/SiliconANGLE Media
  • David Martin, Advanced Solutions Architect, Intuit

Each panelist will share ideas, useful advice and guidance, along with a host of resources, that will help make your video strategy a resounding success.

Crafting Successful Video Broadcasts kicks off Thursday, August 6 at 11 a.m. PT. Click here to reserve your spot today!

Ustream CEO Brad Hunstable will moderate a panel of broadcasting experts.

Ustream CEO Brad Hunstable will moderate a panel of broadcasting experts.


On The Wings of Eagles

I’m saddened this week, along with so many of my colleagues, by the loss of a popular and pioneering member of the Ustream community.  Bob Anderson, founder of the Raptor Resource Project and creator of the Decorah eagle cam, passed away yesterday after an illness.  I met Bob almost eight years ago as he explored how to bring global attention to his cause.  He shared his vision on how he wanted to use our video streaming platform to help generate awareness for bird conservation.  Over the years, I developed a close personal relationship with him and had tremendous respect for the man and his work.  His passion for raptors and bird conservation was contagious.

Bob pushed the technological edge to educate and inspire millions around the globe. His partnership with Ustream began in 2008, 10 years after Bob’s first birdcam “Mae’s Internest birdcam” was launched to capture images of ospreys, kestrels, owls and eagles for the world.  Ultimately, Bob’s Decorah Eagle Cam became the most popular live stream of all time with over 324 million views.  He brought this American icon closer to us than ever before.  From live scenes of a mother using her brood patch to warm her eggs while buried deep in the snow to “pipping” to watching these young hatchlings grow and mature — these were annual journeys which millions followed and experienced together in real time.


Gain Massive Viewership for Your Live Event!

You’ve created outstanding content for your live event and put together all the elements of a top-notch video stream. Now, the only question is, who’s going to see it?

Streaming video captures all the excitement and real-time interaction that only a live event can deliver … but only if you have an audience. Email, social media, and organic search traffic can help get more eyeballs on your live content — but are they enough?

In our next webinar, Ustream Director of Demand Generation David Hewlett will give you the scoop on new, innovative approaches to driving audiences to your live video events. Join David on Thursday, July 30 to learn

  • Why traditional means of promoting your live event are still effective … but they’re not enough on their own
  • How to grow your audience while your event is taking place
  • How Sony gained more than 8 million impressions for a single live streaming event
  • How to increase brand exposure, drive profitability, and engage viewers for your next event

Massive Viewership: From Local Broadcast to Global Event kicks off Thursday, July 30 at 11 a.m. PT. Click here to reserve your spot today!


How to Get the Most From Your Live Streaming Event

Live video streaming is rapidly becoming the communication method of choice for companies across a wide range of industries. From internal town halls to worldwide product launches, enterprises are leveraging the power of live video to train, inform, engage and build buzz around the world.

Of course, there’s much more that goes into a video stream than clicking the “Go Live” button. To help you get the most out of your live events, we created a complimentary resource, 10 Tips for Successful Streaming. Download your copy to get handy tips on lighting, audio, audience interaction, re-streaming and more.

Click here to grab your copy of 10 tips for Successful Streaming.


Lights, Camera, Audio, Action! Getting Started with Video Production

When you decide to add video — streaming or on demand — to your marketing strategy, choosing the right tools and technology can seem like an overwhelming task.

“What kind of video camera should I buy?” “Do I really need a top-of-the-line lighting kit?” “Should I go with a handheld or a lavalier microphone?” These are just a few of the questions that might be running through your head as you start planning your first online videos.

Wonder no more, because Ustream’s Director of Product, Alden Fertig, is here with your answers. Join Alden on Thursday, July 23 for our next webinar, Lights, Camera, Audio, Action! Getting Started with Video Production.

You’ll learn:

  • The basic tools and technology you need to create quality videos
  • Options for lighting at three different price points — and what each looks like on screen
  • How to choose the best camera for your needs
  • The pros and cons of different microphone choices
  • What to look for in switching and encoding options

It all starts on Thursday, July 23 at 11am PT / 2pm ET. Register now to reserve your spot


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