Need to create a custom page for your streaming content to live on? IBM Cloud Video and Ustream now have customizable channel pages for Streaming Manager and Ustream Pro Broadcasting. This enables easy branding or no branding, offering white label video solutions for enterprises. This allows control over navigation and branding on automatically generated pages. These features are toggleable as well, allowing companies to quickly make changes.
Live-streamed video, enabled by a cloud-based video platform, is having a big impact on the business world. That’s the conclusion of a new enterprise video guide.
One example of video’s impact, the guide notes, was at an 8,000-person financial company with dozens of sites around the world. The company faced a sudden marketplace change, and its CEO asked employees to watch a live all-hands meeting over secured, streaming video. The executive described the company’s new strategy in the meeting, and employees got their questions answered through the video platform’s Q&A module in real time. The company pivoted in an hour, leading its field.
Another example of impact is when a global car maker used live streaming video to draw 3,400 unique viewers to a new model introduction at an auto show. The company was able to reach beyond the 300 press members in the room.
A year later, at the same auto show, the car maker streamed another model introduction and this time it included LiveAd, a service of IBM Cloud Video. LiveAd displays streaming video in standard ad units on strategic sites. Users roll-over the ad to make the video bigger, without having to leave the site. A click makes the stream play full screen.
Looking for an enterprise video chat integration for internal communications? IBM Cloud Video and Ustream are launching a new chat feature for use with both Streaming Manager for Enterprise and Ustream Align.
This new feature, which limits access to authorized viewers through either SSO (Single Sign-On) or email authorization, allows for viewers to engage in realtime and participate with one another while watching internal video content. This feature works with both live and on-demand content and is compatible across desktops and mobile devices, including over the IBM Cloud Video for Enterprise App.
A new Mazda video case study shows how live video can achieve spectacular results.
A big hook for Mazda is the appeal of its designs. The Mazda Miata, for instance, has become the best-selling two-seater open sports car of all time. The Mazda design philosophy is called “Soul of Motion”, and it seeks to capture “the power and elegance of a wild animal in the instant when it pounces on its prey.”
Looking for a way to manage temporary passwords that could be used for live video encoder access? IBM Cloud Video have rolled out a feature that allows account managers to create passwords that can be used by encoding software, encoding hardware and mobile apps for the purpose of broadcasting. These passwords, set permanently or on a temporary basis, are managed directly from the platform by account managers and access can be revoked at any time.
Please note, while this feature presents an alternative way to access these encoders from a Ustream account, it is mandatory for IBM Cloud Video accounts, including Streaming Manager and Streaming Manager for Enterprise, to access these encoders in this new way. This is because login details associated with an IBM Cloud Video account can not be used to directly login to an encoder. Consequently, these device passwords are required to login to compatible encoders and apps.
If you want to learn more about security features to look for in an enterprise solution, be sure to read our Enterprise Video Security Components & Services white paper.
Ustream is part of IBM Cloud Video. After being acquired by IBM in January of 2016, Ustream became one of the pillars that formed the newly created IBM Cloud Video business unit.
The unit brings together innovations from IBM’s R&D labs, including IBM Watson capabilities, and combines them with the cloud-based video platform technology of both Clearleap and Ustream. This offers a variety of solutions for media and entertainment along with uses for enterprises including video marketing and internal video communication.
This article explains the future of streaming video with IBM Cloud Video and Ustream, detailing the relationship between the streaming service and the IBM Cloud Video business unit.
A lot has happen since Ustream joined IBM Cloud Video, and video technology has become the hottest resource in 2016 for both consumers as well as major enterprises. The amount of time spent watching video on digital devices has sky rocketed in the last year, and shows no signs of slowing down. DealCrunch talked with Ustream CEO, Brad Hunstable to learn more about how companies are using live video to engage with consumers, and a preview of how Ustream is integrating with IBM Watson to produce cognitive video insights.
Click here to read the full interview
Video streaming and delivery is a resource intensive process. This is attributed to the various networks a video stream must pass through as well as the quality of the video, as higher bitrates and resolutions require more information related to that stream to be sent to the end viewer. As a result of this requirement, it’s not recommended to broadcast video using your own server. For companies, this can result in bottlenecks from the servers hosting or unnecessary costs to scale a server infrastructure.
One solution to avoid both, though, is through utilizing a CDN (content delivery network). This piece talks about the basics of delivering content over the Internet before why it’s important to have a CDN when streaming video content.
If you are already familiar with CDNs and would rather learn more about how Ustream offers a more robust solution for video streaming, read our live video scalability white paper.
IBM Cloud Video has improved its ECDN (Enterprise Content Delivery Network) technology through simplifying the initial deployment and configuration process. This includes a new, friendly UI and also easy ways to export this configuration for VMware® ESXi or Microsoft® Hyper-V™. This article explains the new process and also gives an overview of what an enterprise content delivery network is, ECDN benefits and use cases for the technology.
Looking for Slack Chat integration for your internal video channels? Ustream has added Slack integration to Align Secure Video Streaming channels, available to all Align users. This feature allows content owners to consolidate team communication, placing important information in a central, searchable location for cross functional application.