IBM Cloud Video is passionate about supporting our customers and their events. We have a thriving, in-house Customer Success team that works closely with content owners to aid them in their live and on-demand streaming. In 2018, IBM Cloud Video will continue to invest in our support infrastructures to better assist IBM Cloud Video users. This includes launching 24/7 support for Streaming Manager, Streaming Manager for Enterprise, ECDN (Enterprise Content Delivery Network) and Watson Video Enrichment. As a result, content owners get access to in-house experts on these solutions, able to assist them during a live broadcast or event regardless of timing.
These expanded support hours include assistance over phone, chat and email, accessed from inside an IBM Cloud Video account. In addition, the IBM Cloud Video Support Center is also available for guidance with graphic based tutorials.
Looking to add live polls to your video content? Live audience polling is a powerful tool that can be used to dynamically adapt live content based on feedback. This can alter performances, steering content in a direction viewers it to go, while also gathering valuable information from the audience as well.
This article discusses the benefits of live polling, use cases, tips and also how to create live polls using the IBM Cloud Video platform. If you haven’t used the IBM Cloud Video service before and want to learn more about it first, check out this Getting Started demo.
Metadata is a powerful supplement to video content. It enables organizations to more efficiently classify content, using this information for structure, permissions or help develop unique experiences around content types. Metadata can take many forms, from listing a simple description to tying assets to individuals.
To expand on metadata’s growing use, IBM Cloud Video has introduced a custom metadata feature. This acts as a video metadata editor for online content, allowing for a huge expansion of metadata fields. As a result, content owners can add fields with criteria such as “multiple choice” or a numeric value to be associated with video content.
This article documents the new feature, along with covering the value of metadata as it relates to video content and its use cases. For more information on the importance of metadata, also please reference our Video Metadata: Management and Tools white paper.
Looking to create video news feeds in a way that caters to mobile viewers?
Many customers have asked how they can recreate a Facebook-like video experience with embedded videos. To address this, IBM Cloud Video has developed a player SDK that includes autoplay and pre-buffering functionalities. Due to the pre-buffering logic, video content starts with virtually no delay and will pause automatically when a user scrolls past it. Ultimately this gives viewers a quick, smooth video playback experience comparable with mainstream social networks, but created under your own brand.
To achieve this, developers can use the SDKs to create an app, for Android or iOS, that will present large libraries of content in an easily scrollable, skimmable format for end users.
Closed captions have grown to be an important part of the video experience. While they assist deaf and hard of hearing people in enjoying video content, a study in the UK discovered that 80% of closed caption use was from those with no hearing issues. Not only that, but Facebook found out that adding captions to a video increased view times on their network by 12%. These reasons, along with regulations such as the Americans with Disabilities Act and rules from the FCC, have realized the need to caption video assets. However, caption generation can be time consuming, taking 5-10 times the length of the video asset, or costly if you are paying someone else to create them.
A solution is automatic speech recognition from machine learning, the ability to identify words and phrases in spoken language and convert them to text. This offers content owners a way to quickly and cost effectively provide captions for their videos. To address this, IBM Cloud Video is introducing the ability to convert video speech to text through IBM Watson.
Looking for ways to simplify managing your video playlists? Need to create playlists that will update themselves? According to Wainhouse Research, almost one in five (19%) organizations report that they add at least 25 hours of video to their corporate libraries each month. These increasing libraries present challenges to improve methods to manage content in a way that promotes accessibility. A dynamic video playlist is part of the solution for this, giving content owners a way to quickly produce playlists that will automatically update with new content. This is done through creating playlists that populate content based on certain criteria, and then will update that playlist as new videos meet the same conditions. Criteria can range from content found in titles and descriptions, but also through using information found in custom metadata fields as well.
This article describes what is a dynamic video playlist, what are the use cases, the user experience and also how you can create them as well.
Are you looking for a service that can provide HLS compatible live and on-demand video output? This article provides details around using IBM Cloud Video for direct HLS video streaming and the associated M3U8 manifest file format. Using this approach bypasses other methods from IBM Cloud Video such as our web based player, API based player offerings and our player SDKs.
To help guide content owners, this article discusses what is HLS and M3U8. It then outlines the benefits and uses cases for this approach, such as using third party players. It then covers what features are and are not available in this approach, letting content owners make an informed decision on their delivery strategy.
Interested in delivering internal video to large, potentially massive audiences? Are you running into delivery issues not at the service level, but due to congestion caused at the ISP level?
IBM Cloud Video’s ECDN was created to address this need. However, large network setups have still seen congestion issues from their video applications due to multiple video distribution servers pulling videos into the enterprise network through a central ISP connection. To address the challenge resulted from hub-and-spoke network architectures IBM Cloud Video has introduced a multi-tiered distribution approach for ECDN. This creates a distribution hierarchy to further resolve congestion issues for some setups. In situations like a hub-and-spoke network, where there are central hubs that are gone through for Internet access, users might go through a regional server instead to remove strain that might originally have been placed on the hub.
Read on to learn more about this approach and the hub-and-spoke network setups that will benefit from it.
Video is shaping the way organizations do business, both internally and with customers. When surveying over 1,500 executives, Wainhouse Research discovered that over 81% describe online video as an effective tool for communicating work-related information. At the same time, dramatic shifts are happening within marketing toward video applications. In fact, by 2014, 93% of marketing professionals were using video content for online marketing.
This creates a situation where video is widely used amongst employees, but also used to drive and engage prospects. IBM Cloud Video created services to address both of these needs, although they exist in separate products. This added additional work and extra coordination from those who might work cross functionality for their companies video needs. To address this, IBM Cloud Video has introduced an organization feature for video platform management. This allows administrators to access both accounts, and also quickly switch between them if they need to shift from an internal to external activity. In addition, the organization feature launches with an expansion to the login process through the introduction of SSO (Single Sign-on) administration access. This allows individuals to login and begin managing their accounts using the same login credentials they use for other applications at their job. Ultimately, these changes simplify managing a company’s streaming activities, while also giving an easier, safer way to access
Live streamed video is increasingly popular and useful for enterprises, but it is bandwidth-intensive. As a result, IT executives face the challenge of serving live video feeds to an increasing number of concurrent viewers without causing a network slowdown or outage.
For almost 20 years, many large enterprises, as well as cable and telecom providers, have solved this challenge by using IP multicast because it’s optimal for delivering live video or linear TV to large audiences. While IP unicast sends separate streams to each viewer, IP multicast distributes a single stream of IP packets and it serves all viewers who request the video, regardless of the number of viewers. Bandwidth consumption is minimized at the internet connection point and on the local network.
New options have become available in IP multicast that makes it even more compelling for organizations with an IP multicast-enabled network—or those that could benefit from one. Read on to learn about them: