All posts by joanna

New Features!

Login and Signup

We updated our login and registration process to make it easier for registered Ustream users to login and start their broadcasts, and for new users to sign up for a Ustream account. Another cool thing we added was OpenID capability. Users will now have the option of logging in with their OpenID or their Ustream username.

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Twitter Tab

Tweet tweet tweet….We have added a Twitter tab to the broadcaster console. Broadcasters will now be able to log into their Twitter account and send out tweets right from the Ustream broadcaster console, making it easier for broadcasters to keep their Followers updated on their Ustream activities.

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Direct to YouTube

Want to send your Ustream recorded video straight to your YouTube account right after you recorded it? Now you can because we’ve added a “Save to YouTube” button to the broadcaster console. After linking a YouTube account to your Ustream account in the My Profile section, you’ll be able to send your Ustream recorded videos to YouTube right after you’ve recorded it.

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Larger Video Players

They are bigger! Enough said.

About Us

We have also updated our About Us section with a few new bits of info and a new look. Please feel free to peruse it to find out more about Ustream as a company.


Get It Embedded: How to Attract Viewers to Your Live Shows, Part 2

Inspired as I was by Matt’s Social Marketing entry, I wanted to add my 2 cents worth on the topic: embedded syndication.

By the way, we are completely open to your tips and tactics on how successful ways of promoting live online shows. Leave them in the comments, or write an entry about it in your own blog for us to link to.

Syndication: Get It Embedded

Sometimes it’s hard to get people to watch a show at a prescribed time. Instead of getting viewers to come to you, try going to where the eyeballs are already at.

Whenever possible, embed your stream on web properties that already have inborn traffic. Get stakeholders involved in promoting the show, and while you’re at it, give them your embed code to throw up alongside any online promotion they might do. Think strategically about all the stakeholders involved in your content, if/where they have an online presence, if any other web properties might be interested in these stakeholders, and how to get your stream up so that it makes sense for everyone involved.

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For example, if you have a guest musician on your show, have them throw up an embed to the video right on the destination page they might be promoting their appearance, whether it be a Myspace, a blog, or any other online social media presence. Perhaps this artist has an online fan club that might be interested in the content – shoot ‘em an embed code along with the URL. Perhaps the artist himself can put out a call in the beginning of the show to have his fans throw up the embedded video on their pages. And so on and so forth until the point of diminishing return.

It’s a way to hypnotize convert entice eyeballs that happen to be on any given stakeholder site during the actual live stream. The embed code is short, easy, and innately promiscuous; don’t be shy about sharing it far and wide!

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Webware 100: Oops, we did it again

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Webware 100: they say its sweetest the first time you win one. And it was.

But it’s extra gratifying this time around for a wholly different reason, when we were awarded for the the 2008 edition of the prestigious award, making it two years in a row. In fact, it was so gratifying, we made a graphic banner to celebrate!

The first reason being, we did not make a deliberate push to our Ustreamers to vote. That means you all, our beloved Ustreamers, voted for us out of your own free will and discovery! In fact, if you voted for us, don’t forget to leave a comment saying so, so that this appreciation is not without a few names. Or at least an online moniker to shower with intentional appreciation.

The second reason being, this year we made Rafe Needleman’s “Top 10” list of Webware Award winners. Adding another layer of editorial selectivity to an already selective group of award winner? Well, you can see why it’s like winning Webware 100 for the first time, all over again.

And for those that have no idea what Webware 100 is, here is the one sentence description from Webware themselves: The 100 top Web apps, 10 each in 10 categories, according to Webware users and the fans of the products that were finalists in the awards.

Or just head on over here to see all top 100 web apps, including all ten from Google. Yes, you heard correct: The Google literally accounts for 10% of the Webware 100, by my count. No, wait, Picasa makes 11. And some of these companies look ripe for the picking by The Google before Webware 100 comes back around for 2009. Which one, you ask?

Hint: it starts with a Y and ends with an exclamation point. Let the speculation begin!


Dalai Lama on Ustream

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If a picture is worth a thousand words, then how many words is a live broadcast worth?

The Dalai Lama on Ustream. Really, what else is there to say? Except, thank you to Ustreamer MLive for bringing the Ustream community and platform a monumental, truly special first.


Biscayne Writers Hosts Stan Lee Lecture Series

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Biscayne Writers has signed up legendary comic strip maven Stan Lee to an exciting 4 part Writing Workshop series. This will be a pay-per-view broadcast, streamed exclusively on BiscayneWriters.com. Not bad for a chance to learn tricks of the trade directly from a legend!

But back to the content — join Stan for a series of 4 ONLINE Writing Workshops hosted by Biscayne Writers:

THURSDAY April 24 8pm EST/5pm PST
SUNDAY APRIL 27 4pm EST/1pm PST
TUESDAY APRIL 29 8pm EST/5pm PST
WEDNESDAY APRIL 30 8pm EST/5pm PST

Click here for more info and to register: http://www.biscaynewriters.com

Stan Lee is a writer, editor, creator of comic book superheroes, and the former president and chairman of Marvel Comics. With several artist co-creators, most notably Jack Kirby and Steve Ditko, he co-created Spider-Man, Fantastic Four, X-Men, Iron Man, The Hulk, Daredevil, The Silver Surfer, Dr. Strange, and many other characters, introducing complex, naturalistic characters and a thoroughly shared universe into superhero comic books. He subsequently led the expansion of Marvel Comics from a small division of a publishing house to a large multimedia corporation.

BiscayneWriters.com hosts online writing workshops for novelists, screenwriters, journalists and anyone who appreciates 21st century-style storytelling.



Santa Barbara Breakers – Live Basketball on Ustream!

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The Santa Barbara Breakers open their new season tonight at 7pm PST, Live on Ustream. The Santa Barbara Breakers are Santa Barbara’s very own professional basketball team. All season long, you can see professional basketball live powered by Ustream!

The Santa Barbara News Press will broadcast the home games of the Breakers live all season long , Check it out: http://www.newspress.tv/main_live.html


SpaceVidCast Presents… the Universe

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One of the greatest thrills of a social media platform like Ustream.TV is watching how an idea you would have never thought of, simply work.

Technology Evangelist Benjamin Higginbotham utilizes the Ustream platform to present the vastness of the universe itself. Broadcasted on Ben’s Ustream channel as well as his project, SpaceVidCast.com, Ben utilizes a public NASA video feed to highlight exciting events, as well as commentate and moderate the always lively chatroom.

While the NASA feed is public for any type of repurposing, Ben makes it a complete interactive experience, utilizing several Ustream tools (Co-Host, chatroom, etc.). You can watch the NASA feed itself almost anywhere. But you go to SpaceVidCast to get that all important context to fill the vast empty spaces of meaningless dark matter.

Check for scheduled shows here: http://www.spacevidcast.com/calendar/

Ben’s passion for space travel shows in his work, and his mission statement more than reveals the grand scope of Ben’s dreams:

“ Even without any marketing on my side this project has already become larger than I am alone… I started this site to educate people on the value of space travel… Starting directly after STS-123 SpaceVidcast.com will begin a weekly live videocast exclusively on Ustream.tv. The sole purpose of this videocast is to get all of planet Earth excited about space flight and living amongst the stars. Help us spread the word. Help us advance the human race. I hope we’ll see you there.”

Read more about SpaceVidcast here.

Check out Ben in action in this launch video:


Birth 2.0 Redux

We at Ustream.TV love to see the platform being used to live broadcast those once-in-lifetime moments.

Chalk another special one up for the community: Last Wednesday, March 19th, the Ustream.TV community was privileged to usher in the birth of a healthy baby boy!

Thanks to the efforts of the social media maven Jesse Stay, the 6lbs 4oz miracle is already the most popular newborn on the block! But more importantly, with a little bit of Twitter and a little bit of Ustream, Jesse shared the magic of the moment with literally hundreds of relatives, family friends and well-wishers.

The parents are still settling on a name, so be sure to leave your suggestions on Jesse’s Ustream.TV page.

This is of course, Ustream’s second live on-air birth. Kids these days… such Ustream prodigies!

Check out the Jesse’s blog entry on the occasion here.


SXSW: Ustream.TV Bryan’s Recap

There are undoubtedly countless “only in SXSW” moments for a non-twitterer like yours truely to really record and archive in web-published format.

Like, for example, having Mark Cuban walk up and spontaneously grab my camera to take a picture of ME — like the Dallas Maverick himself was but a kind stranger I subsequently thanked him as. Or getting a picture with the Geico caveman, in full regalia. Or meeting the various founders and execs of web 2.0 sites I use on a regular basis. Just another day in the life of SXSW Interactive.

But one of the most meaningful moments occurred on the first day of the SXSW Music portion, for the Pimp C tribute at Fuze. A tribute for recently deceased half of UGK, the show featured the other half, legendary underground rapper Bun B. If you aren’t hip to UGK, I forgive you, and I’ll pause as you quickly go Wikipedia them.

Time’s up.

So now you know that UGK is Texas underground legends who have hit number one on the Billboard and guested with Jay-Z on Big Pimpin. Yes, there are two other rappers on Big Pimpin. And you know that Bun B hadn’t had much time to mourn Pimp C’s untimely passing.

And right in the middle of the tribute show, right in the midst of a typically molasseses-thick Pimp C beat….

Bun B ever so subtlety broke out in tears. At least I think he did. Check out the evidence here:

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And kept on keeping on, hitting every single versed word of his fallen comrade in music.

You better believe their was hardly a dry eye in the building. OR the Ustream chatoom, for that matter.

And that’s not even the last of it. Thanks to the folks at AllHipHop.com, Bun B gave a shout out to all the viewers watching live from home!

2:21:45

Other personal highlights from SXSW Music:
+ BushWick Bill’s surprise appearance at the Bun B show (streamed)
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+ Discovering Sabrosa Purr @ the Rock Opera Party (streamed)
+ Discovering the party bumping alchemy of DJ Klever at the Imeem showcase.
+ Discovering Chalie Boy, an ATX musician I would have never heard of outside SXSW. (streamed)
+ Dancing a fool to Flosstradamous… twice in one week
+ Dancing a fool to A-Trak…. twice in one week
+ Observing the Clipse close and in person, as to learn how to get my G on.
+ + Meeting Anthony Volodkin of one Hype Machine, one of my favorite music sites.
+ Watching our day-time music showcase, the Web 2.0 Hoedown, reach up to 670 concurrent viewers and over 100,000 unique viewers total… with barely 30 people at the venue itself. (streamed)


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