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Monetizing Social Media

279 Views Length: 66:49 Panelists from Yammer, Salesforce.com, Cadence, Arm, SJSU come together to discuss the monetization potential of social media.

Online social networks are not only for sharing family photos!

Social networking have evolved a dramatically from… Panelists from Yammer, Salesforce.com, Cadence, Arm, SJSU come together to discuss the monetization potential of social media.

Online social networks are not only for sharing family photos!

Social networking have evolved a dramatically from generalized online communities of the 1980’s to the 21st century spectrum of specialized niche communities around common interests to large general sites that attract hundreds of millions of users.

Businesses have taken note! Companies of all sizes are utilizing these services to increase connectivity within their own enterprise and to connect with customers, vendors, and other external stakeholders.

Attend this panel discussion to hear how technology innovators are creating tools and services in social networking environments to facilitate key business initiatives. Learn how companies are using these social networks to achieve critical and strategic business results.

Speakers:

David O. Sacks
Founder & CEO
Yammer, Inc.

Peter Coffee
Director of Platform Research
salesforce.com

Charlene Marini
Director, Corporate Marketing
ARM, Inc.

Steve Brown
Director of System Design & Verification Marketing
Cadence Design Systems, Inc.

Peter Young
Adjunct Professor, New Media,
San Jose State University

Garrett Herbert
Partner – Merger & Acquisition Services
Deloitte & Touche LLP

Please see our web site for upcoming events:
www.acgsv.org More