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The Appification of your Life: How Apps Can Entertain and Create Value
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Length: 55:06
Applications are changing how consumers and industries do things across the board. From increasing productivity to enhancing knowledge, the app revolution has become synonymous with a host of life enhancements both big and small. Entertainment and business have clearly risen to the top of the list of app successes -- and mobile store metrics are not the only barometer of this dominance. It's the apps that integrate themselves into our daily lives, working together with the products and machines we depend on, that show the true potential of the technology and deep integration into our everyday.
Join Internet Week NY and Ford as they present a truly compelling group of speakers from disparate industries (but with the Internet at its core), as they discuss the Appification of Your Life and how you simply cannot live without those apps that power your everyday.
Moderator:
David-Michel Davies Chairman of Internet Week NY & The Webby Awards
Panelists:
Jared Hecht Co-Founder of GroupMe
Seth Sternberg CEO of Meebo
Shawn Gunn Head of Strategic Advertising, NAVTEQ
Joe Rork Product Manager, MyFord Mobile Applications
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