Tag Archives: Bloomberg Business

Ustream CEO to Bloomberg: Streaming Video Opportunities are in Enterprise

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In an interview on Bloomberg Business’ “Market Makers,” Ustream CEO Brad Hunstable shared some thoughts on Verizon’s $4.4 billion acquisition of AOL and the deal’s implications for the streaming video industry. (Watch the video here.)

“AOL is in a more stable position than it may have been previously,” Hunstable said. “They’ve been deliberately going into mobile, they’ve been deliberately going into video, and for companies like us, who partner with AOL, it’s a good thing.”

When asked about where the opportunities lie in the streaming video industry, Hunstable added, “For us, it’s really the enterprise space. We’re really focused on the business market, the B2B market. That’s where our growth is — companies like Salesforce, Cisco, Facebook, these are our customers. We’re helping businesses use video to connect in more engaging ways.”

Watch the full interview

Bloomberg: Ustream a “Pioneer” in Live Video

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In the recent article “Meerkat, Periscope, Been There, Done That,” Bloomberg Business contributor Olga Kharif reminded readers that new apps Meerkat and Periscope are not the first tools to enable live video streaming from smartphones — far from it.

While the new apps have attracted considerable buzz, both in the media and among consumers, Ustream ranks among the “pioneers” of streaming video, dating back to 2007. And while newcomers focus on consumers, CEO Brad Hunstable points out that Ustream has evolved to a new level, offering a secure, high-performance tool to help enterprises reach customers and employees.

Read the article here