24 Hours of Reality an Unprecedented Call to Confront Climate Change // Event Draws Nearly 9 Million Unique Views and Catalyzes Action all Across the Globe

Posted on September 15, 2011 by Joanna

FOR IMMEDIATE RELEASE

Contact: Eric Young, 703/217-6814 or press@climatereality.com

NEW YORK — Over the past 24 hours, millions of people joined climate scientists, leaders, celebrities and Climate Reality Project Chairman Al Gore in an unprecedented global event that connected the dots between extreme weather and climate change. The event, 24 Hours of Reality, also shined a light on the intentional and well-funded effort to sow doubt about the reality of the climate crisis.

“Extreme droughts, terrible storms, and larger floods are devastating many parts of the world,” said former Vice President Gore. “Today, climate change is no longer a prediction: It’s a reality. Yet around the world, we are still subjected to polluter-financed misinformation and propaganda designed to mislead people about the dangers we face from the unfolding climate crisis. Those who want to protect their own short-term financial interest are employing the same strategy first used by tobacco companies years ago to mislead the public about the science linking cigarettes to disease and death.”

The former Vice President added: “The time to face reality is now. 24 Hours of Reality bridged oceans and cultures — in every time zone — bringing the world together to emphasize the truth about the climate crisis and how we can solve it.”

Chairman Gore was joined by renowned climate scientists as well as Climate Presenters he has personally trained to deliver a new multimedia presentation around the world. Together, they drove home both the overwhelming scientific consensus on manmade climate change and the devastating impacts of extreme weather.

The event, broadcast live by Ustream, received nearly nine million unique views over the course of 24 hours. More than simply a viewing experience, the event served as a catalyst for action, urging individuals to call out denial and join others in their communities to work toward solutions. This event was seen at major watch parties in places like London, Miami, France and Fiji. Our partner organizations around the world invited viewers to take concrete steps to help solve the climate crisis.

“This event was a powerful message to our leaders worldwide,” said Maggie L. Fox, President and CEO of The Climate Reality Project. “Reality is not an opinion. The climate crisis is happening now, and if we fail to act the impacts will grow even worse. The time to face reality is now. And the good news is, if we reduce pollution and aggressively invest clean, renewable energy, we can solve the climate crisis.”

For more information, and to see the presentations for all 24 time zones, please visit http://climaterealityproject.org<http://climaterealityproject.org/.

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Ustream Partners with Universal Sports Network to Stream Live Match Coverage of the 2011 Rugby World Cup

Posted on September 8, 2011 by kgleason

USTREAM

Contact:
Schwartz Communications
Kim Angell
(415) 512-0770
Ustream at Schwartzcomm dot com

Ustream Partners with Universal Sports Network to Stream Live Match Coverage of the 2011 Rugby World Cup

Rugby fans can tune in to Ustream.tv/rugbyworldcup starting Friday, September 9

San Francisco, Calif. – September 8, 2011 – Ustream (www.ustream.tv), the leader in live streaming video, today announced a partnership with Universal Sports Network which enables the interactive video platform to stream live match coverage in the U.S. of all 2011 Rugby World Cup events on a pay-per-view (PPV) basis.

Under the terms of the partnership, Universal Sports Network, which provides Olympic and lifestyle sports programming, will leverage Ustream’s array of social media application tools and its reach of more than 50 million monthly unique views, to live stream the Rugby World Cup event, kicking off with the first huge matchup between New Zealand and Tonga this Friday. Fans can watch the broadcast first-hand and interact by posting comments and questions via Ustream’s social stream or chat feature.

Tweet this: @Ustream and Universal Sports Network to stream Rugby World Cup ustream.tv/rugbyworldcup

The Facebook Rugby World Cup page has over 1.2 million fans, with thousands of them already posting predictions for the upcoming games. Today’s announcement with Ustream enables Universal Sports to expand its digital presence and leverage Ustream’s platform to provide an online forum for these discussions and actively track fan feedback and engagement concurrent with live programming.

The Rugby World Cup, which is the oldest rugby championship in the world, kicks off with New Zealand and Tonga at Eden Park in Auckland, New Zealand. This match will air live on Friday, September 9, 2011, at 4:30am ET/1:30 am PT on Universal Sports Network. The match will be available on Ustream within 24-48 hours and it will provide fans with an opportunity to watch individual matches for $24.99 during pool play and $29.99 during the knockout stage. Ustream’s live streaming coverage will begin with the Scotland vs. Romania match at 9:00pm ET/6:00pm PT on September 9, 2011.

“We are excited to collaborate with Universal Sports Network to showcase access to the Rugby World Cup throughout the tournament,” says Wayne Sieve, Vice President of Sports at Ustream. “As Ustream continuously expands our sports programming, content providers have an opportunity to showcase some of the world’s top sports events coupled with a platform that engages with fans in unprecedented ways. On the viewer side, sports fans appreciate unlimited access to their favorite games and matches, which often times aren’t available through traditional broadcast outlets. Rugby enthusiasts can now watch the World Cup via the Ustream Web site or any of Ustream’s mobile applications at http://www.ustream.tv/everywhere.”

“We are thrilled to continue to evolve our global sports content delivery for fans,” says Bart Leivo, Vice President of Business Development for Universal Sports Network. “Ustream’s interactive platform not only enables Universal Sports to bring enhanced distribution of the Rugby World Cup, but it also provides a platform for the viewers to communicate directly with other fans during the live action.”

In addition to this upcoming event, Ustream has featured match coverage of Rugby 6 Nations, which can be viewed at http://www.ustream.tv/sports ,and it has partnerships in place with hundreds of sports properties, including the UFC and PGA Tour to stream live event programming. Live coverage of the kickoff game between New Zealand and Tonga can also be accessed on Universal Sports’ Web site at http://www.universalsports.com.

About Universal Sports
Universal Sports, a partnership between NBC Sports and InterMedia Partners, LP, is the premier multi-platform media destination for Olympic-related sports programming in the United States. Universal Sports is available over the air in 52 markets nationwide, including all of the nation’s top 10 media markets and 20 of the top 25, and on DIRECTV. Major world championship sports events aired on Universal Sports include track and field, skiing, swimming, gymnastics, marathons, figure skating, cycling and rugby. The network’s website, UniversalSports.com, delivers an immersive user experience via live and on-demand competition coverage, interaction with top athletes through interviews and blogs and in-depth access to Olympic sports news and information year-round. For more information, please visit UniversalSports.com.

About Ustream
Ustream, Inc. is the leader in live and interactive video streaming. The interactive platform connects broadcasters and viewers of unlimited size through innovative technology including co-hosting video features, IRC chat, Facebook, and Twitter. Ustream’s free and premium solutions allow any broadcaster to create their own customizable channel with robust social and notification features to enhance visibility and virality across multiple platforms.
In addition to activating the embeddable features on external websites, users are able to broadcast and view content while interacting in real-time directly from mobile phone devices, tablets, streaming players, smart TVs, and more. The company attracts millions of users ranging from music artists, celebrities, politicians, athletes, corporate executives, animal enthusiasts, and gamers which has contributed to Ustream’s Guinness World Record for the “Most Content Ingested by An Online Video Service”. For more information about Ustream, visit www.ustream.com and follow us on our socials: Twitter (@Ustream); Facebook (facebook.com/Ustream).

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NPR: Atlantis Blasts Off On Shuttle Program’s Final Mission

Posted on July 8, 2011 by kgleason

NPR’s Mark Memmott embeds Ustream’s live player into his post about the launch of the Space Shuttle Atlantis. Memmott reports on the hundreds of thousands of people who came to view the launch in addition to the millions who watched remotely.

Read the full article here.

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Los Angeles Times: Space Shuttle Atlantis Lifts Off

Posted on July 8, 2011 by kgleason

LA Times’ Ralph Vartabedian reports on the Space Shuttle Atlantis’ launch, the large public turn out for the launch, and the future of the space program. The launch was broadcast live on Ustream, enabling even more people to view the space program’s final launch.

Read the full article here.

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Yahoo Finance: Guinness World Records Marks Social Media Day with Announcement of Latest Social Media Records

Posted on June 30, 2011 by kgleason

Ustream establishes a Guinness World Record for the Most Content Ingested by an Online Video Service, as measured by hours per minute. Over the course of a year (from June 2010 to May 2011), Ustream users ingested 3.721 million hours, averaging 70.49 hours per minute. Peak content ingestion occurred in May 2011 with 83.36 hours pers minute, nearly double that of YouTube, which announced 48 hours of content per minute.

Read the full article here.

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Billboard: The Billboard Live Q&A David Guetta

Posted on June 27, 2011 by kgleason

Billboard posts a quick story about an upcoming Q&A session with David Guetta in Ustream’s new LA-based Ustream Studio. The article notes Guetta’s upcoming album release and offers a lengthy list of Guetta’s collaborators. A video for Guetta’s new single, “Where Them Girls At” is embedded in the article and there’s an invitation for fans to submit questions for the famous DJ/producer to potentially address during his live Q&A.

Full article here.

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Pitchfork: Freddie Gibbs to Record Album in 24 Hours

Posted on June 21, 2011 by kgleason

Pichfork announces that Young Jeezy’s protégé, Freddie Gribbs of Gary, Indiana, intends to record an entire album in 24 hours with producer/DJ Statik Selektah. The project will feature special guests and be broadcast on Ustream starting Wednesday, June 22nd.

Read the article here.

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The Atlantic Wire: Anthony Weiner Has Resigned

Posted on June 21, 2011 by kgleason

Adam Clark Estes provides to-the-minute updates as Anthony Weiner’s resignation speech is broadcast live on Ustream. He offers reports from the ground, where the heckler is identified as Benji from the Howard Stern radio show and includes quotes from Weiner’s speech. The article includes a screen shot of the broadcast.

See the full article here.

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Examiner: Watch Miss USA 2011 Live Online

Posted on June 21, 2011 by kgleason

Celebrity Social Media Examiner, Cheryl Phillips informs readers that they can catch a live broadcast of the 2011 Miss USA pageant on the Miss USA Ustream channel. Using NBC’s application, they can rank contestant as they watch.

See the full article here.

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All Things D: The Unlikely Breakout Stars of WWDC: Two Podcasters from the UK

Posted on June 13, 2011 by kgleason

All Things D’s Liz Gannes interviews two Apple fans from the UK regarding their broadcast of the WWDC keynote speeches and product releases from their Ustream channel. The pair, whose channel was featured and promoted on Ustream, broadcasted blurry video feeds of the keynote, audio feeds, and desktop screencasts of the Edgadget liveblog while commenting and responding to commenters.

The broadcasters reached an estimated 40k viewers concurrently at their peak. They recounted how they crashed Ustream in previous years.

Read the full article here.

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