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Ustream in the News: Expanding Its Presence In Asia, Live Video Streaming Platform Ustream Launches In Korea (via Techcrunch)

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written by Rip Empson – via Techcrunch (May 21, 2012)

Back in October, live video streaming platform Ustream announced a partnership with KT Corporation — a leading telecommunications provider in South Korea. The joint venture also included an additional $10 million funding round, much of it led by the sizable Japanese telecom provider, Softbank (whose independent by closely-connected VC firm, Softbank Capital, operates in the Boston, among other cities). The funding brought Ustream’s total outside investment close to $60 million.

Both the additional capital from Softbank and the partnership with KT Corporation came in the anticipation of Ustream’s launch in Korea., and today the streaming video provider is finally ready to officially announce its new Korean language service and portal, Ustream Korea .

Ustream Korea is the second non-English platform that the company has released, after its Japanese-only version, which launched back in January of 2010, headed by Ustream Asia CEO, Tomotaka Nakagawa. In partnership with KT Corp. and Ustream Asia, Ustream announced that Jimmy Kim would become the new CEO of its Korean entity in January of this year. Kim previously served as the Vice President at Viacom International, and has also worked with CNBC, Technicolor and Bloomberg Television.

The joint venture will also allow Ustream to expand its text-based social network experience in South Korea, which is to include a live, interactive experience, says Ustream’s Social Media Manager, Tony Riggins. At the outset, Ustream Korea will offer content like, the “Penguin Cam,” which airs live from SeaWorld in San Diego, as well as its live AP news channel, and events like the Olleh Smartphone movie festival and Indi Band Awards.

Ustream Korea will include all of Ustream’s established features, including co-hosting video, IRC chat, customizable channels, embeddable player, and viewing content in realtime directly from mobile devices, smart TVs, etc. Korean pop stars like Wonder-Girls and Park Jae Bum got an opportunity to test out the platform earlier this year in advance of its official launch, and obviously Ustream will be making a push to sign up more of these influencers in the coming months.

As Ustream Japan has established actual TV studios across the country (there are currently 12), which broadcast everything from news to messages from celebrities and advertising messages, along with the ability for anyone using the Ustream Asia platform to stop in and broadcast content, the company will no doubt be looking to establish a similar mix of TV and user-generated content in Korea.

Ustream Asia has already seen brands like NHK, Starbucks, and Nikkei come on board as partners, and there are plans to use Ustream Korea in a similar vein — both as a PR and marketing platform. In addition, KT Corp and other local Korean firms have said that they will launch new products and services using Ustream, along with blasting out those realtime, multimedia press releases.

As of February, Ustream had 14.2 million registered users and saw 29 million social stream messages created and 2 billion viewers access its content across the Web and mobile. According to Quantcast, 54.5 million people tune into Ustream every month.

Ustream continues to make moves to expand its presence in Asia, and has smartly been doing so with the help of major telecom providers. The service has seen growing traction there, and these country and language-specific platforms stand to give the service a boost, and though the team wouldn’t comment on whether or not China is next, it wouldn’t be surprising to see Ustream pop up in additional fast-growing Asian markets over the course of the year.

For more, check out the new Korean platform here.

Official Launch of The Great Spirit Bluff Falcons!

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Thanks to conservationist Bob Anderson and his Raptor Resource Project, Ustreamers the world over have already experienced the magic of live nesting and bird watching with the famous Decorah Eagle Cam (www.ustream.tv/decoraheagles). Over the weekend Bob was at it again, working with a team to launch a live 24/7 camera feed of wild Peregrine Falcons. The high quality camera is positioned on a wooden falcon box located on the side of a steep cliff.

The live Ustream feed will run 24-hours a day and viewers may watch the entire nesting and mating process of the Peregrine Falcons while interacting in chat/Social Stream. The birds are expected to arrive some time between late February and early March of 2012.

The live feed can be found here: http://www.ustream.tv/greatspiritblufffalcons.

Check out some additional Press for the Spirit Bluff Falcons:

Falcon Cam Installed In La Crescent
By Pete Zervakis
WXOW-TV/WXOW.com
October 1, 2011

http://www.wxow.com/story/15595986/falcon-cam-installed-in-la-crescent

You’d have a hard time finding a more scenic outlook than the one on the Howe family property but what you can’t see from the family’s backyard is the treacherous cliff below.

On that cliff sits a bare wooden box, which is expected to house a few visitors starting in late February.

“They’re nature’s top gun and they’ve marveled mankind for all of our history,” said conservationist Bob Anderson. “The Peregrine Falcon has been clocked at 270 miles an hour on dives.”

But 50 years ago, the Peregrine falcon was on the brink of extinction after a pesticide called DDT poisoned a sizeable percentage of the species.

However Bob Anderson was one of several conservationists across the country who fought to save the species.

His non-profit group, the Raptor Resource Project, has been breeding falcons in captivity and then releasing them into their natural habitats.

“This cliff in La Crescent has had falcons for thousands of years,” Anderson said. “Except for the 50 or so years because of the DDT But now they’re back.”

But on his latest project, Anderson had some help – in the form of boy scout Jonathan Howe.

The 16-year old is currently trying to attain ‘eagle rank,’ which he says is the highest honor a scout can achieve.

All applicants for eagle rank are required to complete a project and, for his, Howe is assisting Anderson with the installation of a camera into the aforementioned falcon nest.

That camera will then provide a live stream here: http://www.ustream.tv/greatspiritblufffalcons.

The stream allows the public to have 24-hour viewing access to the entire nesting and mating process of the birds, which are expected to arrive some time between late February and early March of 2012.

Ustream Partners with Universal Sports Network to Stream Live Match Coverage of the 2011 Rugby World Cup

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USTREAM

Contact:
Schwartz Communications
Kim Angell
(415) 512-0770
Ustream at Schwartzcomm dot com

Ustream Partners with Universal Sports Network to Stream Live Match Coverage of the 2011 Rugby World Cup

Rugby fans can tune in to Ustream.tv/rugbyworldcup starting Friday, September 9

San Francisco, Calif. – September 8, 2011 – Ustream (www.ustream.tv), the leader in live streaming video, today announced a partnership with Universal Sports Network which enables the interactive video platform to stream live match coverage in the U.S. of all 2011 Rugby World Cup events on a pay-per-view (PPV) basis.

Under the terms of the partnership, Universal Sports Network, which provides Olympic and lifestyle sports programming, will leverage Ustream’s array of social media application tools and its reach of more than 50 million monthly unique views, to live stream the Rugby World Cup event, kicking off with the first huge matchup between New Zealand and Tonga this Friday. Fans can watch the broadcast first-hand and interact by posting comments and questions via Ustream’s social stream or chat feature.

Tweet this: @Ustream and Universal Sports Network to stream Rugby World Cup ustream.tv/rugbyworldcup

The Facebook Rugby World Cup page has over 1.2 million fans, with thousands of them already posting predictions for the upcoming games. Today’s announcement with Ustream enables Universal Sports to expand its digital presence and leverage Ustream’s platform to provide an online forum for these discussions and actively track fan feedback and engagement concurrent with live programming.

The Rugby World Cup, which is the oldest rugby championship in the world, kicks off with New Zealand and Tonga at Eden Park in Auckland, New Zealand. This match will air live on Friday, September 9, 2011, at 4:30am ET/1:30 am PT on Universal Sports Network. The match will be available on Ustream within 24-48 hours and it will provide fans with an opportunity to watch individual matches for $24.99 during pool play and $29.99 during the knockout stage. Ustream’s live streaming coverage will begin with the Scotland vs. Romania match at 9:00pm ET/6:00pm PT on September 9, 2011.

“We are excited to collaborate with Universal Sports Network to showcase access to the Rugby World Cup throughout the tournament,” says Wayne Sieve, Vice President of Sports at Ustream. “As Ustream continuously expands our sports programming, content providers have an opportunity to showcase some of the world’s top sports events coupled with a platform that engages with fans in unprecedented ways. On the viewer side, sports fans appreciate unlimited access to their favorite games and matches, which often times aren’t available through traditional broadcast outlets. Rugby enthusiasts can now watch the World Cup via the Ustream Web site or any of Ustream’s mobile applications at http://www.ustream.tv/everywhere.”

“We are thrilled to continue to evolve our global sports content delivery for fans,” says Bart Leivo, Vice President of Business Development for Universal Sports Network. “Ustream’s interactive platform not only enables Universal Sports to bring enhanced distribution of the Rugby World Cup, but it also provides a platform for the viewers to communicate directly with other fans during the live action.”

In addition to this upcoming event, Ustream has featured match coverage of Rugby 6 Nations, which can be viewed at http://www.ustream.tv/sports ,and it has partnerships in place with hundreds of sports properties, including the UFC and PGA Tour to stream live event programming. Live coverage of the kickoff game between New Zealand and Tonga can also be accessed on Universal Sports’ Web site at http://www.universalsports.com.

About Universal Sports
Universal Sports, a partnership between NBC Sports and InterMedia Partners, LP, is the premier multi-platform media destination for Olympic-related sports programming in the United States. Universal Sports is available over the air in 52 markets nationwide, including all of the nation’s top 10 media markets and 20 of the top 25, and on DIRECTV. Major world championship sports events aired on Universal Sports include track and field, skiing, swimming, gymnastics, marathons, figure skating, cycling and rugby. The network’s website, UniversalSports.com, delivers an immersive user experience via live and on-demand competition coverage, interaction with top athletes through interviews and blogs and in-depth access to Olympic sports news and information year-round. For more information, please visit UniversalSports.com.

About Ustream
Ustream, Inc. is the leader in live and interactive video streaming. The interactive platform connects broadcasters and viewers of unlimited size through innovative technology including co-hosting video features, IRC chat, Facebook, and Twitter. Ustream’s free and premium solutions allow any broadcaster to create their own customizable channel with robust social and notification features to enhance visibility and virality across multiple platforms.
In addition to activating the embeddable features on external websites, users are able to broadcast and view content while interacting in real-time directly from mobile phone devices, tablets, streaming players, smart TVs, and more. The company attracts millions of users ranging from music artists, celebrities, politicians, athletes, corporate executives, animal enthusiasts, and gamers which has contributed to Ustream’s Guinness World Record for the “Most Content Ingested by An Online Video Service”. For more information about Ustream, visit www.ustream.com and follow us on our socials: Twitter (@Ustream); Facebook (facebook.com/Ustream).

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Yahoo Finance: Guinness World Records Marks Social Media Day with Announcement of Latest Social Media Records

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Ustream establishes a Guinness World Record for the Most Content Ingested by an Online Video Service, as measured by hours per minute. Over the course of a year (from June 2010 to May 2011), Ustream users ingested 3.721 million hours, averaging 70.49 hours per minute. Peak content ingestion occurred in May 2011 with 83.36 hours pers minute, nearly double that of YouTube, which announced 48 hours of content per minute.

Read the full article here.

Billboard: The Billboard Live Q&A David Guetta

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Billboard posts a quick story about an upcoming Q&A session with David Guetta in Ustream’s new LA-based Ustream Studio. The article notes Guetta’s upcoming album release and offers a lengthy list of Guetta’s collaborators. A video for Guetta’s new single, “Where Them Girls At” is embedded in the article and there’s an invitation for fans to submit questions for the famous DJ/producer to potentially address during his live Q&A.

Full article here.

The Atlantic Wire: Anthony Weiner Has Resigned

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Adam Clark Estes provides to-the-minute updates as Anthony Weiner’s resignation speech is broadcast live on Ustream. He offers reports from the ground, where the heckler is identified as Benji from the Howard Stern radio show and includes quotes from Weiner’s speech. The article includes a screen shot of the broadcast.

See the full article here.