“Print vs. Digital Media: False Dilemmas & Hidden Opportunities”
An informed Dialogue with Natural Logic CEO Gil Friend & ISC Senior Research Fellow Don Carli
Are you a marketing, digital media, print, or advertising professional?
If so, join thought leaders Gil Friend and Don Carli for a provocative dialogue on the environmental impacts of print and digital media.
Green and "paperless" campaigns imply that print media is harmful to the environment and digital media is not.
“Please consider the environment before printing this email"
But …what if this warning is wrong? What if digital media is more destructive to the environment than print media?
Is our growing reliance on information technology and digital media sustainable?
What are some of the real environmental impacts associated with print and digital media?
What is life cycle analysis and how can it help you make informed decisions?
How can you employ print and digital media responsibly and feel good about your choices?
Join us to learn how you can make wiser decisions about use of print and digital media.