Tag Archives: streaming video

Are You Ready for Streaming Video?

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Sure, video has become the communication platform of choice among enterprise businesses, but how do you know if your organization — not to mention your network — is ready to make the leap?

In our next webinar, Ustream Director of Product Marketing Bob Lee will help you address this question using research data from Frost & Sullivan.

Register to join us on July 9 at 11 a.m. PT for “Is Your Organization (and Your Network) Ready for Streaming Video?” You’ll learn

  • The benefits of video for B2B and B2C businesses
  • The 5 criteria for enterprise video platforms
  • The advantages of live versus recorded video
  • The network requirements and production needs for setting up a streaming video presence

Reserve your spot today, and we’ll see you on July 9!

Streaming Video Engages Employees on Any Device, Anytime, Anywhere

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As enterprises face the challenge of managing a global workforce, live streaming video is becoming a must-have resource. By live-streaming employee meetings, training and executive presentations, companies can deliver their messages in a format that unites teams across borders and allows real-time interaction.

According to a recent white paper by Wainhouse Research, more than half of all organizations surveyed (51 percent) reported than they have implemented online video in employee training applications, with 47 percent using video for executive presentations.

To support this growing trend, we recently launched Ustream Align, the industry’s easiest and most scalable video platform with enterprise-grade security. Enterprise clients now have a secure tool designed specifically for their various internal communications needs.

Employee Interaction

Live streaming video allows enterprises to communicate in real time with employees around the globe — and not just for big events like annual town halls. Ustream client Zuora, for example, broadcasts its weekly meetings to employees across nine time zones. “Ustream has been a big part of helping us keep that small company feel,” notes Zuora Founder and CEO Tien Tzuo.


Using streaming video for employee training allows enterprises to save thousands on travel, accommodations and facility rental fees. Unlike pre-recorded video, a live stream allows employees to have questions answered in real time, exchange ideas and even collaborate on solutions.

One organization making effective use of live video as an educational tool is online training destination CreativeLive. Each month, the company broadcasts up to 200 hours of live training sessions, attracting as many as 20,000 registrants for shorter trainings and 150,000 for multi-day events.

Executive Presentations

It takes more than an email to unite your team behind a mission. Streaming video enables CEOs and other top leaders to share their vision with employees in multiple locations using any device in real time, to answer questions, and to encourage discussion and debate.

As Ustream CEO Brad Hunstable recently noted, “Video, especially live, is a powerful medium to engage and communicate with a broad audience in a way that helps create a greater understanding and alignment with corporate goals.” By leveraging the power of live streaming video, enterprises can build a better-informed, better-trained and more highly engaged workforce that’s fully aligned with their goals for the future.

Engaging Your Team with Ustream Align

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In today’s global and mobile economy, team members are as likely to be located across an ocean as down the hall. With a workforce on the go and spread across multiple locations — even multiple continents — top leadership faces a unique challenge in the need to create a cohesive culture and to communicate their visions.

More and more executives are turning to live video streaming to help them communicate with their global teams on a personal level — without the travel expenses.

Ustream Align offers organizations a platform with enterprise-grade security for their all-hands meetings, executive chats, shareholder meetings, town halls, trainings and other internal communications. David Gibbons, Ustream VP of Marketing, will be giving a step-by-step product demonstration and sharing the best practices of our most successful Ustream Align partners, join us on June 25 for our next webinar, Using Ustream Align for Internal Communication Needs.

What Should Your Organization’s Leader Care About The Most?

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Forty years ago, the vast majority (83%) of a business’s market value was invested in tangible assets such as currency, equipment, land, and other property. Today, 84% of the market value of a business comes directly from its people:

  • their knowledge and skills
  • the services they provide
  • the products they build
  • the intellectual property they create

People represent the greatest investment and the largest expense of most organizations. Leaders must find and develop and retain the people they need, lead those people through the inevitable tough times that arise, and build an organization that is diverse and ready to meet the constant changes and challenges of the 21st Century. This is what keeps your CEO awake at night.

To be effective, today’s leaders must communicate effectively with the people they lead. No matter the worker’s age, education, or role within the organization, the more they know about the organization’s strategy, challenges, values, culture, and other attributes, the more engaged they are and the more they can contribute. Even more importantly, the more they WANT to contribute.

We hope that you will join Ustream on Wednesday, May 27 at 2 PM Eastern / 11 AM Pacific as we kick off a series of webinars that will:

  • Examine the value of effective communications within organizations
  • Outline the risks and results of a failure to communicate
  • Discuss examples of successful communicators and
  • Give you guidelines and practical advice on how to improve your organization’s internal communications

Register for the May 27 webinar: 3 Things CEOs Worry About the Most and How Communications Can Help”

Ustream VP of Marketing to Speak at Streaming Media East

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When thousands of online video pros pour into New York City for Streaming Media East 2015, Ustream VP of Marketing David Gibbons will be among the speakers sharing the stage.

On May 12–13, the New York Hilton Midtown will host more than 2,000 online video professionals for two days of content covering the latest in live webcasting, encoding and transcoding, Over-the-Top video and TV Everywhere, monetizing content, and many other leading-edge topics in the online video world.

Gibbons will be a featured panel speaker for “Integrating Streaming, Video Conferencing, and Unified Communications Solutions” (Session B204) on Wednesday, May 13 at 3:15 p.m. in the Nassau Room. Among his fellow panelists are Harold Turk, Senior Engineering Advisor, Social and Collaboration Engineering, Aetna and Aaron Roe, Director, CTO/ITS, Deloitte Services LP, who will share insights on how enterprises are integrating video conferencing and live video streaming solutions to drive greater value for their organizations.

View the full conference agenda

For enterprises facing the challenges of adapting to a changing workforce and meeting the demands of highly engaged customers, video plays a vital strategic role for both internal and external communications in building understanding and relationships. Today, we stand at a communications precipice that requires businesses to leverage the absolute latest techniques and tools for the highest possible influence and alignment with customers and employees.

As video takes on ever-greater importance in many areas of business life, the paths between one-to-one and one-to-many communications have begun to converge. Join Gibbons and his fellow panelists as they explore the current implications of these developments and provide a sneak peek at what lies ahead.

See you in New York!

Europe’s Biggest Software Craftsmanship Conference Sells Out: But You Can Watch It on Ustream

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Europe’s biggest software craftsmanship conference, CRAFT, is streaming live on Ustream this Thursday and Friday. The Craft Ustream channel will provide free access to more than 60 presentations from industry-recognized leaders.

The Craft Conference, a non-profit event about software craftsmanship organized by Ustream, Prezi and Ericsson in Budapest, is sold out. Making knowledge accessible for everyone is a core value of the organizers’ mission. More than 60 percent of the 800 attendees will come from outside Hungary. Speakers will discuss which tools, methods, and practices should be part of the toolbox of a modern developer and company. The conference will also cover new technologies, trends and the future of software development. Attendees will learn from the peers, practitioners and leaders in the developer community.

“This year’s topics have been carefully selected to meet modern developers’ demand for knowledge—microservices, functional programming, distributed systems, devops, data infrastructure, concurrency, infrastructure automation and software architecture make up just a selection of the subject matter that will be covered,” said Gergely Hodicska, Ustream VP of engineering and conference organizer. “Ustream’s goal is to make knowledge accessible for all and to show that the Ustream platform is a great innovative tool for anyone with these objectives.”

The speaker line-up is star-studded and includes:

  • Marty Cagan, founder of Silicon Valley Product Group. Before founding Silicon Valley Product group, Marty was the senior vice president of product and design for eBay, where he was responsible for creating and building the product and design organizations, and defining the products and services for the company’s global e-commerce trading site.
  • Mary Poppendieck, consultant, teacher and author. Mary will discuss ‘The New New Software Development Game: Containers, Micro Services and Contract Tests.’ Besides an amazing career as a programmer, Mary also wrote The Lean Mindset: Ask the Right Questions, in A popular writer and speaker, she continues to bring fresh perspectives to the world of software development.
  • Dan North, programmer and organizational change specialist. Dan applies principles from lean operations and agile software development to help organizations align their technology capabilities with their business objectives.
  • Alf Rehn, professor, speaker, consultant, author and currently the Chair of Management and Organization at Åbo Akademi University. Alf has taught worldwide, including at China’s Shangdong Economic University, Sweden’s Royal Institute of Technology and the UK’s Manchester Business School. Alf will provide Thursday’s closing keynote “How To Save Innovation From Itself.”

Other noted speakers are from Google, Pivotal, Twitter, PayPal, IBM, Netflix, Atlassian, Fastly, Etsy, Gilt, Red Hat, LinkedIn, Basho, Typesafe and Aerospike.

Watch the live stream here: http://www.ustream.tv/craft.

On Earth Day and Beyond, Businesses Get Greener With Streaming Video

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“The greenest business trip is the one you don’t take,” GreenBiz founder and executive director Joel Makower recently noted in a New York Times story.

Businesses around the world are coming to the same conclusion. For these enterprises, shrinking their carbon footprints by reducing travel isn’t just a benevolent idea. It’s good business, helping them to cut costs while also appealing to environmentally conscious consumers.

According to the Air Transport Action Group, a nonprofit association representing all sectors of the air transport industry, flights produced 705 million metric tons of carbon dioxide in 2013. By replacing in-person meetings with videoconferencing and live events with online streaming video events, businesses can enjoy the benefits of live interaction without adding to the amount of carbon emissions in the atmosphere.

For example, if a New York-based business flies employees from its London location to the headquarters for a summit, each round trip flight would generate 1.53 metric tons of CO2 emissions (source: climatecare.org). By turning the event into an interactive online summit via live video, the company would save more than 3,300 pounds of carbon emissions per round-trip flight. And fewer emissions means cleaner air for everybody.

As a reminder of why this is so important, take a few moments to enjoy the view of our beautiful planet from space, courtesy of NASA’s live stream from the International Space Station.  Also, check out the photos below of Ustreamers doing their part!

Happy Earth Day!

Caitlin, six-year-old daughter of Ustream legal counsel, Anne Ortel, started an Earth Club at her school last week to help students become more aware of environmental problems and come up with ideas for ways to help fight those problems.  Over the weekend, Caitlin spoke with the nursery manager and a store manager at the local Orchard Supply Hardware and convinced them to donate a compost bin for her school’s lunch area for fruit and veggie discards at lunch.  She also convinced them to send a garden worker from OSH to her school to explain composting at an assembly.  Caitlin wants the compost to be used in the currently-empty planters scattered around her school and to have those planters filled with fruit and veggie plantings.

Caitlin, six-year-old daughter of Ustream legal counsel, Anne Ortel, started an Earth Club at her school last week to help students become more aware of environmental problems and come up with ideas for ways to help fight those problems. Over the weekend, Caitlin spoke with the nursery manager and a store manager at the local Orchard Supply Hardware and convinced them to donate a compost bin for her school’s lunch area for fruit and veggie discards at lunch. She also convinced them to send a garden worker from OSH to her school to explain composting at an assembly. Caitlin wants the compost to be used in the currently-empty planters scattered around her school and to have those planters filled with fruit and veggie plantings.


Ustreamer Linda Williams and her husband took a hands-on "Mow No Mo'" workshop on Saturday to learn how to convert water-guzzling lawns into beautiful, drought-tolerant native gardens through sheet-mulching.

Ustreamer Linda Williams and her husband took a hands-on “Mow No Mo'” workshop on Saturday to learn how to convert water-guzzling lawns into beautiful, drought-tolerant native gardens through sheet-mulching.

South by Southwest (SXSW) to Highlight the Power of Online Video

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Starting on March 13, Austin, Texas will host thousands of interactive professionals from around the world when the South by Southwest (SXSW) Interactive Festival 2015 kicks off.

Online video will take center stage at several SXSW 2015 sessions, including

  • Netflix Shares a Decade of A/B Test Learning, Saturday, March 14, 9:30 a.m., JW Marriott, Salon D
  • Hyper-Reality TV and Online Video Are a Perfect Fit, Saturday, March 14, 9:30 a.m., Austin Convention Center, Room 18ABCD
  • Cultural Connections: TV, Digital and the New Mainstream, Tuesday, March 17, 5 p.m., Austin Convention Center, Ballroom E
  • Storming The Gates of the Digital Frontier, Monday, March 16, 12:30 p.m., Austin Convention Center, Room 18ABCD
  • Behind the Blue Screen: Video Stories from Iran, Monday, March 16, 3:30 p.m., Austin Convention Center, Austin Suite

At this year’s event, Ustream co-founder and CTO Gyula Fehér will take part in the panel for Made in Budapest: Half the Cost and a Day Ahead on Saturday, March 14 at 5 p.m. at the Hilton Austin Downtown. The panel will explore how Ustream and other companies couple the power of American sales and marketing with smart and affordable European engineers and designers.

Can’t make it to Austin? Follow the action on Twitter using the hashtag #SXSW.

Ustream Live Video Channel Racks Up 309 Million Views

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A Ustream channel broadcasting from a certain livecam in Decorah, Iowa has become the latest Internet video sensation. In fact, it is possibly the most popular live video of all time with more than 309 million views and 94,000 subscribers.


The camera, operated by the Raptor Research Project, is located above a bald eagle nest, and last Wednesday night it captured the mother eagle laying her first egg of 2015. By Thursday morning, the channel has racked up an additional 181,000 views.

The Decorah eagles aren’t the only feathered friends building a worldwide audience on Ustream. The OKC Great Horned Owl-Cam channel broadcasts live from a second-story planter ledge at a home in Oklahoma City, where a family of Great Horned Owls made its home in 2012. Now in “Season 4,” the channel has more than 9,000 subscribers and has amassed more than 5.7 million views worldwide.

While these windows into nature are always appealing to a broad audience, they are also a testimonial to the power of live video. Live video is a powerful, tool engaging people with emotional content. Yet, it enables the broadcaster to reach a much larger audience than would ever be possible in-person at a live event. That’s why live video as a communications tool is gaining traction in the enterprise and being used to share exciting corporate events like conferences, product launches, shareholder meetings, executive presentations, trainings, and more.

Here are a couple of tweets you can use if you’d like to share this exciting event with others:

Eagle lays egg live: http://bit.ly/17AmVcC 309+ mil views, 35 days to #Ustreameaglet@foxnews http://fxn.ws/1z5vouW

Power of live video, 309+ mil views: http://bit.ly/17AmVcC, 35 days to #Ustreameaglet@foxnews http://fxn.ws/1z5vouW

Ustream CEO to Speak at IBM InterConnect 2015

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Ustream CEO Brad Hunstable will appear on stage at two sessions during IBM InterConnect 2015: The Premier Cloud & Mobile Conference.

Thousands will gather next week at the MGM Grand & Mandalay Bay in Las Vegas for the event, which features more than 1,500 technical sessions, 42 tracks, 8 streams, 3 general sessions, hundreds of hands-on labs and certification opportunities, and unlimited peer networking.

On Monday, February 23, Hunstable will take the stage as part of the IBM SmartCamp Global Finals to share his insights on entrepreneurship. The session begins at 4:40 p.m. in Room 312/317 of the MGM Conference Center, Level 3. Sandy Carter, General Manager, Cloud Ecosystem Development, IBM Corporation, will introduce Hunstable and pose a series of questions about his journey as an entrepreneur.

On Tuesday, Hunstable will appear on the influencer panel for “When Big Data Met Cloud.” The session begins at 11 a.m. in the Cloud Theater, inside the Solution EXPO in Mandalay Bay, Shorelines A/B (Level 2). The panel will discuss a series of questions about how organizations are leveraging the cloud for big data, including:

  • Are organizations using cloud and big data to their full potential?
  • What challenges persist in harnessing the power of cloud for big data?
  • How has the relationship between cloud and big data evolved over the last few years, and where is it headed?
  • Would all enterprises benefit from tapping the cloud for big data, and what are the criteria for an organization knowing whether it’s right for them?

All attendees are encouraged to live-tweet from the sessions using the hashtag #IBMInterConnect and to tag @bhunstable.

A selection of IBM InterConnect sessions will be live streamed via the Ustream platform by SiliconANGLE.  To check out the live streams, click here.