Video Broadcasting Software: The New Producer 7

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Video Broadcasting Software Producer 7

Ustream is happy to announce the launch of Ustream Producer 7, the latest version of our robust video broadcasting software. The program is a full featured encoder that offers virtually everything you need for a professional live production while offering an ease of use interface. Functionality includes multi-camera switching, the ability to manage layers (overlaying text or graphics), social feeds, chroma key capabilities, screen share options, and the ability to broadcast in high definition.

The latest version of the encoder offers both new functionality and the feature set of past iterations, but with improved stability. Part of this includes reduced CPU usage from the program, reducing the need to upgrade equipment and offering enhanced performance on existing setups. New functions introduced to the encoder include ISO recording and alternative workflow solutions. Read on for highlights on these features and release notes to track all the changes compared to the prior iteration of the encoder.

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Roland “The Future. Redefined” Global Music Festival – Powered by IBM Cloud Video

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Roland - The Future Redefined
 

IBM today announced at IBC 2016 that Roland Corporation has selected IBM Cloud Video’s Ustream platform to live stream the musical instrument company’s historic, 24 hour international music festival and product launch. Beginning on September 9 at 4:00pm UTC, the showcase event will span major cities like Tokyo, London, Los Angeles, and Paris, and feature live musical performances and more than 30 product launches, leveraging IBM Cloud Video’s Ustream platform.

As a long-time client of IBM, Roland will expand its use of Ustream’s Pro Broadcasting service to broadcast from eight international cities throughout the 24-hour period. Having used Pro Broadcasting to create a regular cadence of live streamed product reviews and artist interviews, “The Future. Redefined.” brings an unprecedented level of scale to the viewing experience by tapping into a multi-CDN infrastructure with Ustream’s SD-CDN technology that has been used to serve live content globally to more than one million concurrent viewers on a single stream. Hosted on the cloud, IBM Cloud Video services are able to provide massive scalability with no additional investment in infrastructure or resources. Roland also leverages the Ustream Align streaming video platform for internal communications including sales enablement initiatives and company and personnel news.

“In the last several years, we have seen an explosion in how video is being used across enterprises, both as a means of internal communication, as well as a way to engage with existing and future customers via the cloud,” said Brad Hunstable, CEO of Ustream, an IBM Company. “‘The Future. Redefined.’ is a ground breaking event, and one that solidifies Roland is taking an innovative approach to connecting with consumers by creating a compelling customer experience that will drive the business forward.”

“‘The Future. Redefined.’ elevates our commitment to connecting with our community in a unique and engaging way,” said Christian Delfino, Vice President, Product Management, Roland Corporation U.S. “To make this event a reality, we needed a platform with proven scale and reliability to create an experience that will resonate with the artists we serve. In the course of our work with Ustream, it was clear that IBM was the ideal collaborator in developing this innovative event.”

During “The Future. Redefined.” Roland will unveil new synthesizers, digital pianos, electronic drums, DJ equipment, BOSS guitar related products, and a new genre of musical instrument never offered before by Roland. The Los Angeles grand finale event will be broadcast starting at 7:00pm PDT from a private VIP event held at Six01 Studio in Los Angeles, featuring artist performances by Echosmith, Saint Motel, Judith Hill, DJ Pierrre, and more. To take part in “The Future. Redefined.” you can visit  tfr.roland.com and use #909day.

 

IBM Cloud Video LIVE at IBC 2016

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IBC 2016

IBC 2016 is finally here and Ustream is over the moon with excitement. The “International Broadcasting Convention” – or “IBC” as we call it in the biz – is an annual trade show for broadcasters, content creators/providers, equipment manufacturers, and other participants in the broadcasting industry, hosted at the beautiful RAI in Amsterdam. Not only is this the first year that Ustream has had the pleasure of attending IBC, but we also get the added bonus of being joined by our entire IBM Cloud Video group. This is the perfect opportunity for us to show you how the IBM Cloud Video platform merges robust multiscreen video logistics management with live streaming capabilities to power live and on-demand video across devices, at scale.

Book a meeting in advance to reserve a time to speak with one of our IBM Cloud Video experts and stop by to visit Ustream and the IBM Cloud Video team in Hall 14, Booth A-10. You also do not want to miss out on our panel discussions on Friday 9/9 and Sunday 9/11 hosted in the Content Everywhere Hub Theatre. See below for the IBM Cloud Video schedule of events:

  • OTT for Sports & Live Events // Friday Sept 9th @ 3:30pm
  • IBM Cloud Video Streaming Best Practices // Sunday Sept. 11th @ 10:30am
  • IBM Cloud Video: Intro to the Future // Sunday Sept. 11th @ 12:00pm
  • Streaming Video: Challenges, Opportunities & What’s to Come // Sunday Sept. 11th @ 5:00pm

Book a Meeting

Help Ustream win big at the 2016 Streaming Media Magazine Readers Choice Awards

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Screen Shot 2016-09-06 at 3.46.43 PM

Ustream has always been a fan favorite at Streaming Media West, and this year is particularly exciting since we have the privilege of being nominated for one of the highest honors in the online video industry – the 2016 Streaming Media Readers Choice Awards! It is the only awards program in which the winners are decided by video fans like you. We cleared off a new spot on the trophy shelf, but we need your help to take home the crown. Don’t miss your chance to help Ustream keep our winning streak alive and retain the title of being the best video platform in the industry for the sixth year in a row. To cast your vote, visit the 2016 Streaming Media Readers Choice Awards between now and September 26th. This time around, Ustream is up for a total of FIVE categories and we are looking to sweep the competition:

  • Live Streaming Video Platform
    • After taking home this award for 3 years running, it’s a no brainer that Ustream is the best in the business for live video streaming. Simple enough for beginners, yet powerful enough for professionals, Ustream is the destination for anyone looking to live stream video on the web.
  • Enterprise Video Platform
    • Ustream Align made its debut early last year and took home the award for the best Enterprise Video Platform. Align is optimized for internal communications, keeping your video secure, minimizing the impact on your network, and reducing the need for IT support making it the perfect internal communication solution for your business.
  • Media & Entertainment Video Platform
    • Broadcasters, cable networks and service providers need to be able to publish their online video quickly, to any device, at broadcast quality. Ustream’s flexible publishing and syndication options helps them manage the distribution of their content.
  • Small/Medium Business Video Platform
    • When a business needs a video platform with functionality beyond YouTube, but isn’t looking for a full enterprise or OTT solution, Ustream is the platform they turn to.
  • End-to-End Workflow Solution
    • Whether it be for entertainment or enterprise, when content owners are looking for a soup-to-nuts video workflow solution that includes professional services and consulting, Ustream is the best choice.

You don’t want to miss Streaming Media West this November as online video experts, producers, media and broadcast executives, content creators, and your streaming media peers come together to learn about all things online video. Streaming Media Magazine is the premier publication for online video experts, producers, broadcast executives and content creators to stay in the loop on the freshest news and latest trends. That’s why being chosen as the best in the business by video fans like you is one of the industry’s highest honors.

Cast your vote from now through September 26th. Streaming Media will announce the top three candidates in each category on October 31 and present the awards at Streaming Media West on November 19th. What are you waiting for? Now is your chance to vote!

VOTE NOW

Mazda MX-5 Cup Returns to VIR

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Mazda MX-5 Cup

Drivers, start your engines! The 2016 Mazda MX-5 Cup is returning to the Virginia International Raceway for the first time since 2012, and you are not going to want to miss the action. It is also your chance to watch the all-new fourth generation Mazda MX-5 Miata, recently announced right here on Ustream.

On March 22, Mazda unveiled its MX-5 Miata RF at an offsite event on the eve of the New York International Auto Show to a room full of automotive press and analysts, and with the help of Ustream, they expanded their reach to over 30,000 live online viewers.

The inaugural Global Mazda MX-5 Cup Invitational brings together drivers from Europe, Asia and North America to race against each other in a series of non-points, invitation-only races. It is a part of a Mazda-exclusive weekend that features both the Mazda Road to Indy and the Mazda Road to 24. This is the final third of the $200,000 chase for the 2016 Mazda Road to 24 Scholarship. See below for weekend scheduled highlights:

Saturday, August 27, 2016

9:20 a.m. – 9:50 a.m.                 Qualifying – Battery Tender MX-5 Cup

6:15 p.m. – 7:00 p.m.                 Race #1 (45 minutes) Battery Tender MX-5 Cup

Sunday, August 28, 2016

8:45 a.m. – 9:00 a.m.                 Race #2 (45 minutes) Battery Tender MX-5 Cup

Check out the all of the action and recaps of previous races here.

Live Q&A with Moderation for Streaming Video

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Live Q&A for Video Playback

Live Q&A for streaming video is a highly engaging, interactive and effective way to educate an internal workforce or promote your brand to external audiences. With Ustream, this feature is accessible as a module and can easily be synced with video content through a combined embed code or accessed directly from a channel page.

Ustream continues to expand on this feature, introducing both a private mode and external functionality. These combine with an already existing, internal based solution and rich, ease of use moderation tools that allow content owners to cater the module to their specific application. This article goes over possible use cases for the feature before talking functionality and finally tips to be more successful in executing content with a Q&A component.

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Ustream Broadcaster Software for Mac

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Ustream Software Broadcaster for Mac

Looking for some live encoding software? The Ustream Broadcaster software for Mac allows content owners to quickly stream to a live channel or record video content for later use. The desktop application includes additional features to aid the presentation of your video content as well, including screen sharing capabilities, camera switching and being able to broadcast in high definition.

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Individual Viewership Data & Audience Metrics

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Individual Viewership Data & Audience Metrics

How well do you know your viewing audience? Are you handing your sales team a list of prospects, but want to offer more insight about how interested these leads are? Ustream provides robust individual viewership data and audience metrics to inform marketers and live event producers on the effectiveness of their video content while enabling sales through being able to more intelligently identify highly engaged prospects.

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Video Thumbnail Generator & Editor Tool

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Video Thumbnail OptionsA video thumbnail is an important component of hosting video content online. In many instances, it will be the first thing people see related to the video asset. This can be for external facing assets from a simple Google search, where thumbnails appear in the Video results. It’s also important for internal facing assets using Ustream Align, where channels can be created with a supplemental video gallery with each additional on demand video represented by a thumbnail.

Consequently, a video thumbnail acts as not just a method to preview what the video is about, but also as a “mini-poster” to market that asset. As a result, it’s important to not just make sure a thumbnail is associated with each video, but also to make sure it’s the most relevant it can be. For those looking for a solution that offers greater control over their video thumbnails, Ustream has a suite of cloud based features that include thumbnail generation, selection and also methods to edit the video asset itself in the cloud, which have been recently updated.

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Stream Analytics: Monitor Live Stream in Real-time

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Stream Analytics: Monitor Live Stream in Real-time

The ability to monitor, in real time, stream analytics gives enterprises a way to extract business value from data that is effectively in motion. On external facing streams, this might mean using these metrics to help further bolster attendance through promoting real time statistics on social networks such as noting impressive viewership volume. Going beyond what historical analysis could offer, this gives organizations the ability to inspect and analyze data in order to quickly respond to enhance performance or “right the ship” if the video content is not performing to expectations.

While Ustream has always had an impressive array of real-time analytics, this week the cloud platform expands with a new console that allows enterprises to monitor live stream content to an incredibly granular degree. This includes tools to investigate issues to support real-time decision making, such as validating how widespread buffering issues might be and check the overall stream health. This use case can help determine if a report of a viewer experiencing buffering issues is an isolated problem associated with the viewer’s connection or if it points to a larger problem possibly due to connection issues at the broadcaster’s side. The new console offers a wealth of use cases and increased ways to understand stream performance, from the ingest to delivery side. It also includes a visual and user interface update to the live stream analytics console as well, marking an overall update to the live metric capabilities of the Ustream platform.

Read on to learn more about the real time monitoring and analytic features available to leverage live data regarding video channels.

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