Behind the Scenes at Ustream San Francisco

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Today’s Behind Ustream blog post comes from the famous hungarian blogger Nóra Oravecz, who is currently our guest in the Ustream San Francisco office.

You can follow her Ustream channel @ oravecznoraofficial  Thanks Nóra!

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After seven working years outside of startup life, I was excited to step into a new environment: fun, colors, high level of creativity, happy people and of course, dogs. Continue reading

Wainhouse Research Finds Live Video Increases Productivity and Improves Corporate Brand Image

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We’re excited to roll out our third research paper in collaboration with Wainhouse Research, entitled “The Evolving Role of Live Online Video in Corporate Marketing.”

Live online video is quickly emerging as an engagement tool for marketers looking to cut through the clutter of communicating with external audiences. Whether the video is used to extend the reach of product launch events, to create engaging descriptions of merchandise for sale or to provide richer forms of customer support, the technology is helping to transform best practices in corporate outreach. Based on a survey of 1,007 executives in Q4 2013, live video within the enterprise can serve as a catalyst for increased productivity and improved corporate brand image, amongst a variety of other attributes.

Several findings from the latest report include:

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Increased access will drive adoption – Sixty-three percent of live online video users report that the technology is “easier to use and more reliable than in years past”

Live video will begin to take up more corporate website real estate – Fifty-percent of organizations plan to expand their use of video on corporate websites in 2014  Continue reading

Live video for hiring, firing, and everything in between

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We at Ustream have seen a ton of content — more than 2 billion hours, in fact — and we’ve certainly seen it all. Live video has quickly become one of the most engaging ways to reach the masses, and many companies are fine-tuning their strategies so they can leverage the power of video. Our friends at Vooza still have some work to do — but that’s what we’re here for!

Play the Vooza Video

Does this remind you of anything? Of course it does, as you probably remember reading all about it in Forbes and every other outlet out there.

All joking aside, live video is incredibly powerful and even though the uncut, raw nature may be intimidating, the upside cannot be dismissed. Thousands of businesses use Ustream for business communications, because it’s a socially-fueled way to cut through the clutter and be more productive. Check out the possibilities: https://www.ustream.tv/platform/pro

About Vooza

Vooza is a video comic strip about the startup world (aka “the ‘Spinal Tap’ of startups”). Each week, Vooza.com releases a new video for a tech-minded audience of programmers, designers, entrepreneurs, etc. Forbes calls it “viral video done right…comedic genius” and industry leaders like Dennis Crowley, David Karp, and Jason Fried have written about it too. 

Ready to learn more? Download our white paper, Integrate Live Video Into Your Communication Strategy

Introducing: Ustream Player SDK for IOS

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Enterprise Ustreamers can now take advantage of our new Software Development Kit.
Great apps should leverage the most powerful platforms available. For video, Ustream provides a Player SDK for iOS that allows app developers to seamlessly integrate live and recorded video feeds into a fully custom app experience.

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Previously the embedding option was limited to using our browser-based HTML Player in mobile applications. The result was inferior to a native solution in both reliability and user experience.

This brand new product line will facilitate a robust, customizable, white-label embedded experience in mobile applications, similar to what Ustream already offers for websites.

  • Easy to use native library available for iOS (Android coming soon)
  • Highly customizable user interface
  • Inline and fullscreen mode
  • Custom restriction support (country, age, password, etc.)
  • Sample application with source code included
  • Full documentation and developer support
  • Available for Enterprise Pro Broadcasters

Contact us to bring the power of live video to your mobile audience.

Interested in learning more about our Enterprise plans? Email sales@ustream.tv

#POWEROFONELUNCH

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Today’s guest blog comes from our friends at GLIDE — Thanks Dori! Dori Caminong is GLIDE’s  Communications, Philanthropy and Social Innovation Manager. You can find her on Twitter: @doricaminong


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GLIDE’s 15th Annual eBay Charity Auction for Power Lunch with Warren Buffett, Runs June 1 – 6

Each year legendary investor and philanthropist Warren Buffett hosts just one charity power lunch to help support GLIDE’s programs. For the past 15 years, Mr. Buffett’s sustained commitment and the philanthropic spirit of the winning bidders, have helped raise nearly $16 million to support GLIDE’s unwavering mission to help San Francisco’s residents in need.

GLIDE invites everyone to join us + watch the final moments of the Countdown on Friday, June 6, 2016 at 6:40PM at http://www.ustream.tv/buffettauction

The bidding starts at $25,000 and all bidders must pre-qualify prior to placing their bids at ebay.com/glide. The winning bidder may invite seven friends to join Buffett for lunch at Smith & Wollensky, “the quintessential New York steakhouse.” Over the years, the winning bids have ranged from $25,000 to $3,456,789, with the funds going to support GLIDE’s programs, which help people overcome hunger, poverty, homelessness and debilitating health challenges. Continue reading

Calling all sales buffs: We’ve got an opportunity for YOU

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Were you among the millions of people that watched NASA’s Curiosity Rover land on Mars in August of 2012? Did you spend your Friday evening last August glued to the “crowdsourced CNN,” otherwise known as the police scanner that caught the play-by-play search for Dzhokhar Tsarnaev? Or more recently, did you catch any sessions from Cisco Live last week on Ustream?

Live video is making waves, and it’s an industry that will continue to grow, especially as more and more companies weave the technology into their marketing playbooks. Originally created to connect remote military servicemen to significant personal and cultural events, Ustream has evolved into a socially-fueled vehicle enabling anyone to reach global audiences and share experiences in real-time.

Our proprietary technology powers 2 million live video streams and reaches 77 million unique viewers each month. We see the greatest opportunity within the enterprise sector. Recent industry research estimates that 1 billion hours of live video was consumed for business communications in 2013, and this number is expected to triple by 2017. We’re building our business to scale to these needs, and we’re looking for several sales pros to join our team. Below are two roles we’re looking to fill on our Sales Team:

Account Executive

The Inside Sales Account Executive position is responsible for selling Ustream’s Pro Broadcasting solution into both a named account list and inbound leads. Candidate must have a proven track record of achieving or exceeding revenue goals and a strong background in customer relationships. 

Sales Development Representative

The Sales Development position is the front line of the Ustream Sales Team, tasked with representing Ustream to effectively prospect, educate, qualify, develop target accounts and qualify inbound leads.

Interested? Check out our Careers Page and apply now!

Deathowl creation – Openduty

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Ustream as a company likes to challenge employees to think outside of the box and fuse in creativity. We believe that being surrounded by unique, innovative people helps develop new ideas.

In February, we hosted an internal Hackathon to give engineers the freedom to work on things they love and to hack solutions that could solve problems to find better ways of doing things at our company.
(To learn more, check out this previous blogpost)

We hoped that in a few months, one or two of the Hackathon projects would become a reality and make it into the product as a feature or a completely new application.

Some of our developers needed a tool to make their life easier. Instead of purchasing an already available product, they gathered together and developed their own tool, now called Openduty. (You can see the source on Github)

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The OpenDuty project is an alarm aggregation and dispatching service built for system administrators and support teams on call duty. When an incident happens regarding our server or service, this tool provides a proper alerting system for quick notification. This development will automatically route actionable alerts when a problem occurs and determine whom to contact.

Till the end of the Hackathon contest an internal SMS gateway, a Pagerduty compatible REST API, and a basic admin dashboard was developed. The team succeeded to send automated SMS and phone call notifications for a given alert, escalate it according to a calendar, and see logs according to the failures in the system.

In 2 months they have build a Beta version and started implementing new bells and whistles.

Today, Openduty collects alerts from monitoring tools, provides an overall summary of the alerts and allows users to build notification rules. It provides also the freedom to set up multiple levels of coverage, so if the “primary” on-call person doesn’t respond to an alert in a timely fashion, it’s automatically escalates to a “secondary” person, and so on. The system integrates with GTalk, Push notification, Phone and Text Message (operates through Twilio).

The idea came from Bálint Csergő (Deathowl) who works as an Infrastructure engineer at Ustream Hungary. He and his team constantly work on new ideas to make Ustream’s service better.

We welcome any feedback or ideas regarding this project!

Don’t Miss a Beat and #ASKSHERRYLEE

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Today’s post comes courtesy of our friends at Go Curvy. Matthew Barrett, Executive Producer of Go Curvy, is our guest blogger for the day.

The entire Go Curvy team is very excited about Thursday’s show. In addition to featuring barbecue recipes for the holiday weekend and a deeper look at the ingredients in popular cosmetic products, the episode will feature a live performance and interview with musician Scotty Grand.

Many people know Scotty from his appearance on the reality show Platinum Hit. On Go Curvy, he’s going to tell our host, Sherry Lee Meredith, about his musical journey from New Orleans to Boston to Los Angeles. Scotty is an emerging talent and we’re thrilled to offer him the platform to perform live for his fans and our viewers on Ustream.

Having a live music performance really allows us to take advantage of the power of Ustream. Continue reading

Integrate Live Video Into Your Communication Strategy

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integrate-top Seventy-two percent of executives prefer live video over on-demand video — But why? Let’s consider some of the appeal of live video vs. video-on-demand (VOD). Today’s socially-driven world craves instant gratification — and there’s nothing more instant than live. Live events bring together a community of engaged viewers that are all sharing the same experience, at the same time. There’s no delay, there’s no spoiler from social media, and you can be anywhere in the world. Don’t get me wrong — VOD is great and we cannot live without it — but there’s something special about experiencing events live. It’s something we all have experienced for decades on a consumer (and mostly physical) level, but technology has helped bridge that gap. Businesses have taken notice and are now adding live video into their marketing tool kits. Forward-thinking companies are harnessing the power of live video for a variety of uses, including: Continue reading