Last week, the technology world converged on Las Vegas to take part in the “Super Bowl of Technology,” also known as the International Consumer Electronics Show (CES).
And you know what they say: “What happens at CES … gets broadcast all over the world.”
Indeed, many of the tech world’s power players — including Sony, NVidia, and Samsung— took to their Ustream live video streaming channels to unveil their latest innovations to a global audience. Media organizations such as Engadget, TechLaunchPad and GeekBeatTV also live-streamed their onsite coverage of the show. These live webcasts allowed presenters to offer a real-time virtual seat at CES to individuals around the world.
In addition to offering presenting companies a chance to show their stuff, streaming video also took center stage in many of the event’s major announcements.
Netflix Launches “Recommended TV” Program for Smart TVs
Soon consumers shopping for smart TVs will find some models bearing a “Netflix Recommended TV” logo. At CES 2015, Netflix announced its new Recommended TV program, designed to help consumers find TVs that offer “better performance, easier menu navigation and new features that improve the experience for Internet TV services.’’ (Read more)
Roku Adds 4K Streaming Support
Roku took the opportunity to announce the addition of 4K streaming support to a new TV reference design, which consumers will start seeing its new UHD models later this year. (Read more)
Cisco Announces New Partnership for Cloud-Based Video
At CES 2015, Cisco announced a deal with broadband provider Charter Communications, under which Cisco will supply the technology for Charter’s upcoming next-generation video platform. Resources included in the deal will derive from Cisco’s cloud-based security suite, including a downloadable security solution for set-top boxes as well as seamless digital rights management (DRM) for video services on a range of IP devices. (Read more)
Many industry thought leaders are dubbing 2015 “The Year of Video,” and if the activity around CES is any indication, they’re absolutely right. Stay tuned!