Company News

Learn about the latest streaming video news related to IBM Cloud Video, its solutions and awards that the platform has won for its streaming technology.

Ustream is IBM Cloud Video

Ustream is IBM Cloud Video

As of April 1st, 2017, Ustream’s transition to becoming part of IBM is complete. Ustream was acquired by IBM back in January of 2016, and quickly became one of the pillars of the then newly created IBM Cloud Video business unit. This unit brought together innovations from IBM’s R&D labs, including IBM Watson capabilities, and combined them with cloud-based video technology.

This article explains the future of Ustream as IBM Cloud Video, and outlines the minimized impact to current broadcasters and content owners using the service for either external or internal use cases.


The Future of Streaming Video with IBM Cloud Video & Ustream

The Future of Streaming Video with IBM Cloud Video & Ustream

Ustream is part of IBM Cloud Video. After being acquired by IBM in January of 2016, Ustream became one of the pillars that formed the newly created IBM Cloud Video business unit.

The unit brings together innovations from IBM’s R&D labs, including IBM Watson capabilities, and combines them with the cloud-based video platform technology of both Clearleap and Ustream. This offers a variety of solutions for media and entertainment along with uses for enterprises including video marketing and internal video communication.

This article explains the future of streaming video with IBM Cloud Video and Ustream, detailing the relationship between the streaming service and the IBM Cloud Video business unit.


Dealcrunch Discusses Video Streaming Technology with Ustream CEO Brad Hunstable

A lot has happen since Ustream joined IBM Cloud Video, and video technology has become the hottest resource in 2016 for both consumers as well as major enterprises. The amount of time spent watching video on digital devices has sky rocketed in the last year, and shows no signs of slowing down. DealCrunch talked with Ustream CEO, Brad Hunstable to learn more about how companies are using live video to engage with consumers, and a preview of how Ustream is integrating with IBM Watson to produce cognitive video insights.


Click here to read the full interview


Ustream Wins Streaming Media’s Best Live Streaming and Enterprise Video Platform and More

streaming media readers choice awards

That’s a wrap, folks! Thank you all for joining Ustream at Streaming Media West 2016. It was a whirlwind of a trip, and we are thrilled to announce that we came home as a Streaming Media Readers Choice Awards winner in 4 categories, some of which are our first year receiving! Thank you to all of our customers for voting. We couldn’t have done it without you:

  • Live Streaming Video Platform
    • Streaming Media Readers Choice Awards Winner: Ustream4th consecutive year: After taking home this award for 4 years running, Ustream is the undisputed champion of live video. Our open platform and affordable solutions are designed to support all of your video needs, from novice to professional.
  • Enterprise Video Platform
    • Streaming Media Readers Choice Awards Winner: Align2nd year in a rowModern enterprises are turning to live online video as a flexible tool to expand their reach and engagement. So it’s not surprising that organizations agree Ustream Align is custom made for internal communications by keeping your video secure, minimizing the impact on your network, and reducing the need for IT support, making it the perfect internal communication solution for your business.
  • Media & Entertainment Video Platform
    • Streaming Media Readers Choice Awards Winner: Pro BroadcastFirst time award winner: From transcoding to transfer, broadcasters, cable networks and service providers need to be able to get their content where they want it to be. Fast. That’s why Ustream was recognized by Media and Entertainment companies as the must-have tool to help them master their metadata and tame the multi-format challenge with an automated solution.
  • End-to-End Workflow Solution
    • Streaming Media Readers Choice Awards Winner: Pro BroadcastFirst time award winner: Whether it be for entertainment or enterprise, Ustream Pro Broadcast is the premiere full soup-to-nuts video workflow solution. From our professional services and consulting to our reliable network and flexible publishing options, Pro Broadcast let’s you broadcast, record, publish, manage, and measure, all from a single integrated platform.

In addition to stuffing our suitcase full of Readers Choice Awards trophies, we also had the privilege of joining our friends over at Intuit on stage for a LIVE case study panel about best practices for live streaming internal communications. During the discussion, David Martin, Sr. Manager & Solutions Architect at Intuit show us why they turn to the power, scalability and simplicity of Ustream’s cloud-based online video streaming platform for their internal and external communication needs.

And last but not least, thank you for joining us for an evening of beer, wine and snacks and wrapping up your first day at Streaming Media West at the Streaming Media West Happy Hour and Networking Party, hosted by Ustream. It was a pleasure to see you all, and we hope to see you next year!


Data Privacy and Governance Update

Ustream, an IBM Company, is an end-to-end solution that organizations can leverage as part of their video strategy. This can be for both external and internal facing assets, which might include marketing activities or corporate communication. Content can range from live broadcasts to on demand video assets. The platform is a global solution, supporting multi-national corporations while also being able to effectively scale to cater video content on a huge, worldwide scale. Because of this level of inherit flexibility, Ustream needs to take into account data privacy laws not just in the United States, but also every country where we store personal data or from which we access personal data.

Video Data PrivacyIBM has prepared an EU Model Clauses agreement for Ustream customers to facilitate the transfer of personal data outside of the EU in accordance with the EU data privacy laws. EU Model Clauses are relevant to all customers sending personal information relating to EU citizens to Ustream.

To request an EU Model Clauses agreement or for any other information or assistance around the transfer of personal data, customers can contact our dedicated EU Model Clauses team via email.

The EU Directive 95/46/EC sets out rules concerning processing of customer’s personal data. As the data controller, customers appoint IBM as a data processor to process (e.g., store, transmit, archive) any personal data which may be included in the customer’s content. In turn, customers are responsible for obtaining all necessary consents to include the content (including any personal data) in IBM Ustream DBaaS solutions.

A list of countries where content may be held or from where content may be accessed for the purpose of delivering and supporting a Cloud Service is available at: www.ibm.com/cloud/datacenters.


Help Ustream win big at the 2016 Streaming Media Magazine Readers Choice Awards

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Ustream has always been a fan favorite at Streaming Media West, and this year is particularly exciting since we have the privilege of being nominated for one of the highest honors in the online video industry – the 2016 Streaming Media Readers Choice Awards! It is the only awards program in which the winners are decided by video fans like you. We cleared off a new spot on the trophy shelf, but we need your help to take home the crown. Don’t miss your chance to help Ustream keep our winning streak alive and retain the title of being the best video platform in the industry for the sixth year in a row. To cast your vote, visit the 2016 Streaming Media Readers Choice Awards between now and September 26th. This time around, Ustream is up for a total of FIVE categories and we are looking to sweep the competition:

  • Live Streaming Video Platform
    • After taking home this award for 3 years running, it’s a no brainer that Ustream is the best in the business for live video streaming. Simple enough for beginners, yet powerful enough for professionals, Ustream is the destination for anyone looking to live stream video on the web.
  • Enterprise Video Platform
    • Ustream Align made its debut early last year and took home the award for the best Enterprise Video Platform. Align is optimized for internal communications, keeping your video secure, minimizing the impact on your network, and reducing the need for IT support making it the perfect internal communication solution for your business.
  • Media & Entertainment Video Platform
    • Broadcasters, cable networks and service providers need to be able to publish their online video quickly, to any device, at broadcast quality. Ustream’s flexible publishing and syndication options helps them manage the distribution of their content.
  • Small/Medium Business Video Platform
    • When a business needs a video platform with functionality beyond YouTube, but isn’t looking for a full enterprise or OTT solution, Ustream is the platform they turn to.
  • End-to-End Workflow Solution
    • Whether it be for entertainment or enterprise, when content owners are looking for a soup-to-nuts video workflow solution that includes professional services and consulting, Ustream is the best choice.

You don’t want to miss Streaming Media West this November as online video experts, producers, media and broadcast executives, content creators, and your streaming media peers come together to learn about all things online video. Streaming Media Magazine is the premier publication for online video experts, producers, broadcast executives and content creators to stay in the loop on the freshest news and latest trends. That’s why being chosen as the best in the business by video fans like you is one of the industry’s highest honors.

Cast your vote from now through September 26th. Streaming Media will announce the top three candidates in each category on October 31 and present the awards at Streaming Media West on November 19th. What are you waiting for? Now is your chance to vote!

VOTE NOW


IBM Cloud Video Services: A Revolution in Streaming Video

When Brad Hunstable created Ustream in 2007 he had a vision to connect people through live online video, and since then Ustream has been on the cutting edge of video technology. Meanwhile over at Clearleap, CEO Braxton Jarratt was developing a way for major media companies to stream their content to their online audience. Jump ahead to current day 2016 and what we’re seeing now is nothing less than another media revolution – and IBM is in the thick of it.

Revolution in Streaming Video

Ustream, along with Clearleap, Aspera & Cleversafe have been brought together to form the IBM Cloud Video Services unit, and the possibilities are endless. Clearleap offers cloud streaming services for companies such as HBO, NFL, Sony Movie Channel, Time Warner Cable and Verizon Communications. Ustream streams video to about 80 million viewers per month for customers including CBS News, PBS NewsHour, NASA and Samsung. The two companies complement each other. Clearleap focuses on the entertainment industry and stored content while Ustream focuses on live video. IBM Cloud Video Services also taps into technology IBM brought into the company through previous acquisitions. In 2014, IBM acquired Aspera, getting hold of technology that speeds large data transfers over broadband networks. Last November, IBM completed the Acquisition of Cleversafe, a developer of software and appliances that enable organizations to quickly store, manage and retrieve unstructured data.

Braxton Jarratt, General Manager, IBM Cloud Video Services believes that when you connect all of these capabilities, you’ve got a complete end-to-end cloud video streaming solution that includes an open platform for third-party developers, digital and visual analytics, and truly global delivery.

Learn more about the future of IBM’s cloud video technology


IBM Acquires Ustream: Behind the Acquisition


In 2007, John Ham, Gyula Feher, and I started a small company called Ustream with the vision to help military service members around the world connect through the power of video.  As West Point graduates, John and I saw the unique challenges soldiers, sailors and airmen faced while deployed around the world. We teamed up with Dr. Gyula Feher to ultimately build Ustream into what it is today, a leading global video solution provider for live and on demand video.

Today I’m excited to announce the acquisition of Ustream by IBM.  This partnership was a natural choice as IBM is expanding its video portfolio offerings and Ustream has distinguished itself as a leader in video solutions for media and enterprises.

By 2017, 80% of all the world data will be video.  From programs on Netflix to videos on Facebook, this emotional medium has permeated our lives.   Businesses are becoming media companies as well, streaming everything from product launches (think Apple’s iPhone launch events), customer how-to videos, to CEO Townhalls.

IBM is in the midst of a massive transformation, placing the weight of its 400,000+ exceptional employees behind four strategic imperatives: Commerce, Analytics, Security and Cloud. For IBM, acquiring Ustream is a way to turbo-charge their Video strategy: Our technology and business model will become a foundation for the IBM Video Cloud organization to rally around the cloud. In combination with SoftLayer’s global footprint and IBM’s other global capabilities and extensive reach, I can’t think of an organization better suited to tackle this challenge.

Ustream built a world-class video product with a world-class video team.  Now, as an IBM company, we bring our technology solutions to the leader in enterprise and cloud.

I would like to extend my gratitude to Ted Wang and Kris Withrow from Fenwick & West and Mike Marquez from CODE Advisors for helping us finalize the deal.  Special thanks to Jason Kirkorian from DCM and Kahori Matsui from Softbank for believing in us and their continued support over the years.

And, of course, the most heartfelt thanks to our wonderful Ustream colleagues, current and former, who brought this vision to life.  I am truly humbled by your hard work, passion, and unwavering belief that video is the future.  

Thank you.

bhus

 

 

 

Brad Hunstable
Founder and CEO, Ustream


Ustream Wins Streaming Media Readers’ Choice Awards

The Streaming Media West Readers choice awards the only awards ceremony in the online video industry where the customers have their say in what online video products and services they could not live without.

This year’s awards brought in 250 nominations and opened the voting to StreamingMedia.com readers to select their favorites. Over 3,500 readers voted and casted in a total of nearly 36,000 votes across 29 categories, ranging from Streaming Media to Streaming Media Producers. Finalists were announced in mid-October, the winners were announced at the Streaming Media West show in Huntington Beach, California

Ustream is the winner of 3 Streaming Media Readers’ Choice Awards!

  • Streaming Platform (3rd year in a row!)
  • Advertising Solution (2nd year in a row!) – Ustream LiveAd
  • Enterprise Video Platform – Ustream Align

To try out our award-winning solutions, visit Ustream.tv


Vote now for the 2015 Streaming Media Readers’ Choice Awards!

STREAMINGMEDIAAWARD-01Voting is now open for the 2015 Streaming Media Readers’ Choice Awards. For five years running, Ustream has been selected as Streaming Media Magazine Readers’ Choice Award winner.

This year we are excited to announce that Ustream has been nominated in five categories:

  • Cloud Encoding/Transcoding Service
  • Enterprise Video Platform
  • Live Video Platform
  • Video Advertising Solution
  • Webcasting/Presentation Solution (Cloud)

You can cast your vote here between now and October 1 – it only takes a second. Streaming Media will announce the finalists — the top three vote-getters in each category — on October 15, and winners will be announced at Streaming Media West in Huntington Beach, California on November 18.

Thank you in advance — we appreciate your support! And, don’t forget to click on the heart at the bottom of this blog post to encourage others to vote!

 


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