Monthly Archives: December 2007

Can You Handle The Truth? Warner Bros Pictures “The Bucket List” LIVE Red Carpet Premiere This Sunday

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This Sunday at 4pm PST, Warner Bros Pictures will do a Live, Interactive Red Carpet event for “The Bucket List” from the Cinerama Dome on Sunset Blvd.

It will be your opportunity to chat live and watch the film’s celebrities such as Jack Nicholson, Morgan Freeman, Sean Hayes, Rob Morrow, Beverly Todd, director Rob Reiner, producers Craig Zadan, Neil Meron, Alan Greisman, writer Justin Zackham.

To watch the live feed, please visit here >> The Bucket List

Ustream has done many live Hollywood events in the past such as ABC’s Dirty Sexy Money and FX Networks Nip/Tuck.

So what in the world is The Bucket List? Here’s some short info:

Corporate billionaire Edward Cole (JACK NICHOLSON) and working class mechanic Carter Chambers (MORGAN FREEMAN) are worlds apart. At a crossroads in their lives they share a hospital room and discover they have two things in common: a desire to spend the time they have left doing everything they ever wanted to do, and an unrealized need to come to terms with who they are and the choices they’ve made. Together they embark on the road trip of a lifetime, becoming friends along the way and learning to live life to the fullest — with humor, insight, heart…and a fair amount of attitude.

Warner Bros. Pictures presents a Zadan Meron/Reiner Greisman Production of a Rob Reiner Film: Academy Award winners Jack Nicholson and Morgan Freeman in the comedy drama “The Bucket List,” starring Emmy Award winner Sean Hayes (“Will & Grace”) and three-time Golden Globe nominee Rob Morrow (“Northern Exposure”).

Directed by Rob Reiner (Oscar nominee for “A Few Good Men”) from a screenplay by Justin Zackham (“Going Greek”), the film is produced by Craig Zadan and Neil Meron (“Hairspray”), Alan Greisman (“Soapdish”) and Rob Reiner. Executive producers are Travis Knox (“Hairspray”), Justin Zackham and Jeffrey Stott (“Seinfeld”).

For more information, please visit: www.thebucketlist.net

Sen. Obama and Oprah Go Live – Sen. McCain Streams For Private House Parties

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obamaoprah.jpgWe continue to lead the political world in demonstrating the power of live video in the internet. People interacting and watching live is democracy in action.

This past weekend was no exception. Senator Barack Obama rallied with TV star Oprah Winfrey live from South Carolina on Ustream. The rally had nearly 80,000 people in attendance and the live stream almost matched that with close to 77,000 views over the course of the 4 hour rally. Currently the archived video has about 43,000 views.

If you missed it, please check out the replays:
Obama’s Speech: http://www.ustream.tv/recorded/,zWfP91noJbmXc8aSIKDpg
Oprah’s Speech: http://www.ustream.tv/recorded/bAQpQSwWXIlKTrm,cUTtIQ

Republican Senator John Mccain also streamed live this past Sunday to 14 house parties across the country dubbed “Fiestas For McCain.” The private webcast allowed various house parties to interact and speak with Senator McCain in real time.

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“Rhett and Link” Make Ustream Debut

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rl.jpgRhett and Link (from RhettandLink.com) made their Ustream Debut this week. If you missed the episode, you gotta watch the replay:

Rhett and Link LIVE Episode 1.

I’ve had the opportunity to work with these guys the past few weeks and love them. Rhett and Link’s dry sense of humor kills me. These guys are not acting, they are naturally “pee in your pants funny.”

See them perform their song “Cornhole” Live..

Check them out every Friday at 12pm EST or 9am PST (5pm London) here:
http://www.ustream.tv/channel/the-rhettandlinkast-live

Dead Air – The Live Stream Killer

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akaufman1.jpgBack in the 1950′s and 60′s, much (if not most) early broadcast radio and television programming was produced and broadcasted live.

The skills of producing a live broadcast were refined and improved through the years. Early radio broadcasters like Alan Freed and Dick Clark, TV soap operas like As The World Turns and The Edge Of Night, most US News coverage, sporting events like the Superbowl and of course shows such as Saturday Night Live all have also used live television as a device to gain viewers by making their programs more (or atleast appear) exciting.

But the skills these producers used, whether for the 1969 Landing on the Moon, the ’96 Dallas Cowboys Superbowl victory or the live episode of ER in ’97, are no different than for a live Ustream show or event. Since we launched the company in March, the most successful broadcasts on Ustream utilize these somewhat forgotten techniques of broadcasting.

So what in the world am I getting at? There are basic production skills Ustreamers can follow to make their live shows and events more appealing and ultimately more successful.

1. Dead Air is a live stream killer. A live broadcast needs to keep flowing, stay interesting, and keep moving. Failure to do so will cause people to stop watching. We are all busier than ever in our lives and don’t have time for dead air.

2. Start The Broadcast Before The Show Starts. Some call it pre-show, others loop music, but letting people know a show will start soon increases the number of people who wait around for it to start. If you are streaming a conference, turn the camera on and stream the audience, even if it hasn’t started yet. If you do a talk show, use Camtwist to loop some music and put text on the feed that says “Starting at 9pm”. If you are streaming your local high school football game, stream the athletes warming up. In my experience, allowing people to start “gathering” to watch the live event dramatically increases your viewership.

3. Take advantage of the chat. We have found that people tend to stick around for a live show about 5 times longer if you have the chat. The reason is simple: engagement. Engagement is both attention AND interaction. Giving people the ability to interact with others during your broadcast will keep them there longer.

4. When Possible, Stream At Sametime Every Week. Obviously this is not possible if you are streaming a one time event, but for episodic content, begin at the same time each week. The predictability of a show helps people plan and makes it easier for them to remember you are on.

This isn’t the full list of techniques, however, they are a few basic things broadcasters can do to increase their viewership. Feel free to post any other ideas to help improve shows.

For a broader and more detailed list, see my blog post on 10 Tips For Microbroadcasting.

Obama And Oprah On Ustream This Sunday

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On Sunday 12:30pm EST/ 9:30am PST LIVE on Ustream from the University of South Carolina, Senator Barack Obama, his wife Michelle and special guest Oprah Winfrey will speak to thousands of Obama campaign supporters at a Democratic political rally.

You can watch the live stream here:
http://ustream.tv/channel/obama-rally-with-oprah-winfrey

The event, originally scheduled at an 18,000-seat arena, has generated so much buzz that it was moved to the 80,000-seat football stadium on the university campus. By streaming the event live on Ustream, the Obama campaign has the opportunity to reach an even broader audience from all around the country.

One of four political rallies being held this weekend that will feature Democratic White House hopeful Senator Barack Obama, his wife Michelle and special guest Oprah Winfrey. Huge crowds are expected to attend both in-person and live on the Internet as talk show queen Oprah makes her campaign trail debut.

Having Oprah on Ustream live is just another incredible example of amazing events in the world that, without live internet video, would not be seen live by the rest of the country.

Sen. Obama has been a avid Ustreamer, his last stream being his “Open Foreign Policy Discussion“.

Gov. Romney Speaks On His Faith Live To Thousands

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romney1.jpgGovernor Mitt Romney, a US Presidential candidate, today gave a national speech LIVE on Ustream.TV.

Introduced by George Bush Sr., Gov. Romney spoke very eloquently about his faith and its impact on his potential presidency. This was a highly viewed stream reaching 100,000′s of people across the world for the live and recorded feeds.

If you missed it live, you definitely should check out the replay:
http://ustream.tv/blog/2007/12/05/faith-in-america-gov-mitt-romney-speaks-live/

Mitt Romney’s video has set records on Ustream for the most watched recorded video after only 3 hours. It has been huge! Mashable.com even covered it: http://mashable.com/2007/12/06/mitt-romneys-speech-breaks-online-video-views-records/

Whether you agree with Gov. Romney or disagree, you can’t help be amazed at the free flow of information, specifically video, that continues to revolutionize our lives and the web. Microbroadcasting of live events (not otherwise covered by main stream media), then interacting during them through chat, is powerful, engaging, and normally a incredible experience.

And it spans many areas of our lives. Here are just a few examples:

Epileptic Gaming, a great live video game show:
http://www.ustream.tv/recorded/hq6NX34eTrA9IAWOs1qsu63x2z1KUZHp

Sen. Barack Obama, US Presidential Candidate:
http://www.ustream.tv/recorded/jTos98XxJyrWWgZsmn6H3w

College Hockey:
http://www.ustream.tv/recorded/cTg6qq9LqR9aF0dXzbh.VA

Aspiring Musician’s Like Matthew Ebel:
http://www.ustream.tv/recorded/hNRmZO9ewadhW6Bhb.qD6w

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Rhett And Link Entertain Ustream – Starts today at 9am PST/ 12pm EST

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I’m VERY excited to announce we have Rhett and Link, one of the top comedic duos from Youtube.

Their show will be Fridays at 9am PST/12pm EST here:
http://www.ustream.tv/channel/the-rhettandlinkast-live

I have spoken with these guys numerous times by email and phone, and they are as funny in real life as their podcasts. You DON’T want to miss this.

Check out their website also at www.rhettandlink.com

“Faith In America” – Gov. Mitt Romney Speaks LIVE

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Tomorrow, Governor Mitt Romney will deliver a major speech titled “Faith in America.” The speech is an opportunity for Governor Romney to share his views on religious liberty, the role religious tolerance has played in our nation’s progress and how the Governor’s faith would inform his presidency.

The speech will take place at 10:30am Eastern LIVE from the George Bush Presidential Library in College Station, Texas. You may watch the entire speech live on MittRomney.com or here on Ustream.tv http://www.ustream.tv/channel/faith-in-america

Governor Romney’s faith is an important issue to many Americans, and he personally feels this is the right time to share his views with the nation.

Last week, Senator Barack Obama streamed his “Open Discussion On Foreign Policy” Live on Ustream.TV.

You can view Obama’s speech here:
http://www.ustream.tv/channel/obama-foreign-policy

United Nations Climate Summit Starts Tomorrow On Ustream.TV

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un_cl.jpgStarting tomorrow December 3-14th, the United Nations will stream live their Climate Summit in what is being termed as a “Virtual Bali” Conference. In both Second Life and Ustream.TV, the United Nations is providing a low carbon alternative to people around the world flying out to the conference, thus wasting precious natural resources and decreasing the conferences carbon footprint.

The live feed will begin at 7:30am EST and run throughout the day. To watch the live feed, please go to: http://www.ustream.tv/channel/virtual-bali

“The 15,000 politicians, civil servants, green and industry lobbyists and journalists who will fly in are estimated to emit the equivalent of more than 100,000 tons of carbon dioxide, equivalent to the annual emissions of the African state of Chad.” This is just one way the UN is trying to do their part to minimize this effect.

The Global Climate Summit is a United Nations sponsored debate on Global Climate Change. It is produced in conjunction with OneClimate. OneClimate is an initiative of OneWorld UK, a not-for-profit organization and whose mission is ‘to leverage media innovatively for a fair and sustainable world’.

For more information on the UN Climate Summit, please visit:
http://oneclimate.net/

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